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How to make money on OnlyFans, according to creators

Marta Biino   

How to make money on OnlyFans, according to creators
  • OnlyFans has boomed in the last three years, particularly for adult-content creators.
  • The subscription platform has become a lucrative way for many influencers to earn money.

OnlyFans has become a lucrative way for many influencers, particularly adult-content creators, to make money.

The top ways to make money on OnlyFans include subscriptions, direct messaging, tips, pay-per-view content, and more. Some OnlyFans creators have $4. The incomes generated by OnlyFans stars can be very high, with some earning millions of dollars per year.

OnlyFans creator Bryce Adams, for instance, made $6.4 million in one year and close to $9 million in another, she told Insider. She uses three profiles to cater to different kinds of customers.

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Here are the top seven ways to make money on OnlyFans:

1. Subscriptions

The most basic way for creators to monetize is through subscriptions. In order to unlock content, like pictures and videos, users must pay a monthly or annual fee. The creator takes home 80% of that revenue, while the company gets the other 20%.

How much to charge for subscriptions is up to the creator, and can be a challenging number to determine.

Morgan Edwards, an OnlyFans star known as "Kitty K," said she was "in the dark" when deciding how to price subscriptions to her content when she was a beginner. Devising a strategy takes some knowledge of the industry.

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Once she gained some experience, Edwards built a successful OnlyFans career, charging nearly $70 for three months of access.

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2. Pay-per-view content

On their feeds, creators have the option to put additional content behind a paywall, which the users can purchase at an extra cost — usually photos or videos.

3. Direct messaging

Another way to make money on the platform — for many the most profitable way — is direct messaging with fans who pay a per-message fee or flat fee, and creating custom content. Audrey Aura, a creator with 3,000 subscribers, turned private messaging into her biggest income stream.

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Some creators have found ways to maintain anonymity by publishing content without showing their face except in private messages. Farrah, who goes by @nofacemom on the platform, charges between $100 and $200 for content in messages where she shows her face. Many OnlyFans creators also remain anonymous by using pseudonyms when posting on the platform.

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While direct messaging can be a top source of income for OnlyFans creators, it can be time-consuming, and some spend a large portion of their day answering fans. This is the case for Liensue, a cosplay creator. She told Insider she spends two to four hours a day chatting with her subscribers.

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Some creators have turned to outsourcing messaging, hiring "ghostwriters" from OnlyFans management agencies to answer messages on their behalf.

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Some creators have taken a step further and turned to AI tools to support them with their chatting needs.

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And when creators spend so much time interacting with their subscribers, sometimes they will $4.

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4. Tips

Subscribers to an OnlyFans page also have the option to send cash to creators in the form of a tip. For example, Amber Sweetheart, whose OnlyFans business is based on her personal connection with her fans, says she has subscribers who come back daily to interact with her and send her tips.

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Some OnlyFans stars even create menus with suggested tips for custom content and direct messages. Charlotte Lavish said her tip menu has helped her make more money from her free OnlyFans page because her fans message and tip her most there.

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5. Promo 'shoutouts'

Many OnlyFans creators rely on various marketing tactics to get new customers, like buying and selling "shoutouts" from each other to advertise on OnlyFans and on other social-media platforms.

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For some creators, these types of promotional posts are so important to their business that they hire assistants to do the marketing for them.

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The business of cross-promotion can take different forms. After being employed by superstar OnlyFans model Bryce Adams, creator Rayna Rose started her own OnlyFans account and struck a deal with Adams. Adams advertises Rose's content on her social-media profiles, and Rose gives her a percentage of her earnings.

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6. Coaching

Some OnlyFans creators are also establishing private coaching businesses and course programs as another way to make money. Aura, for example, started an OnlyFans course after she started receiving an uptick in requests for advice on how to succeed on the platform.

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7. Livestreaming

Creators can build a deeper connection with their fans by livestreaming themselves on OnlyFans. Livestreams can be free for subscribers, or be accessible for an additional fee.

Steph Mi, for example, regularly goes live on the platform, normally for about two hours. She keeps the first hour public and switches to a private, pay-per-view version during the second hour.

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Bryce Adams, on the other hand, has slowly been incorporating more livestreaming into her content offering. She's tried out different formats, and one of the most successful has been the "marathon" livestream — a show that can last up to eight consecutive hours.

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Here's our full coverage on how OnlyFans creators make money and manage their time.

How OnlyFans creators make money — and how much they make:

  • How much 7 adult content creators charge for different kinds of content on OnlyFans, $4
  • The strategies that allowed 4 adult creators to $4
  • How much money 5 OnlyFans creators make in a year, and $4
  • OnlyFans superstar Amouranth breaks down $4
  • Audrey Aura is a creator with 3,000 subscribers in the top 0.46% of OnlyFans earners. $4
  • Morgan Edwards, known on OnlyFans as "Kitty K," has 5,000 subscribers. $4
  • Isabella James has over 128,000 subscribers. $4
  • Bryce Adams has a page with more likes than Amouranth and Bella Thorne. $4
  • Adams has been experimenting with a variety of forms of content to maximize her earnings. $4
  • Nita Marie made up to $40,000 just six months after joining OnlyFans. $4
  • Belle Grace, a British creator, has around 2,400 fans. $4
  • Jade Nicole was able to earn seven figures with a small fanbase. $4
  • Teddy Bear, a male OnlyFans creator, quit the adult entertainment industry to focus on OnlyFans. $4
  • Kitty Morgan has over 85,000 subscribers. $4
  • Amber Sweetheart built a subscriber base by emphasizing personal connection. $4
  • Anne is an OnlyFans creator and stay-at-home mom. $4
  • Steph Mi has around 50,000 OnlyFans subscribers and launched an OFTV show. $4
  • Farrah is a former healthcare worker with 3,500 subscribers who posts most content without showing her face. $4
  • "Mrs. Robinson," as she's known on OnlyFans, has about 1,600 subscribers. She doesn't show her face in most of her content. $4
  • MelRose Michaels coaches other adult-content creators on how to grow their businesses, including using ASMR and other safe-for-work content to promote. $4
  • Chloe Sasha is a single mother of four who uses cooking and Spanish lessons to grow her audience. $4
  • Liensue has built a loyal fanbase with her cosplay-focused content. $4
  • Rayna Rose is a creator who makes up to $24,000 a month on the platform. $4
  • Isla Moon has built a business combining adult content with her passion for outdoor activities. $4

From messaging fans to shoots at LA mansions, a day in the life of an OnlyFans creator:

  • Justine Jakobs, a creator with 36,000 subscribers, is in the top 0.1% of OnlyFans earners. $4
  • Edwards, the creator who made more than $2 million, $4

The rise of AI is making a tangible impact on the adult-content industry:

  • Creators are experimenting with AI in a variety of ways, from using it to generate images to creating "digital duplicates" of themselves. $4
  • Adult-content superstar and OnlyFans creator Riley Reid $4. She thinks it's a way to "immortalize" herself for decades to come.
  • Fanvue, an OnlyFans challenger, has seen a growth in AI-generated adult-content creators. $4
  • A number of adult influencers generated with AI have cropped up over the past few months. $4

And while the OnlyFans industry can be lucrative, it's not without problems:

  • Some religious adult content creators have faced criticism and backlash from their communities, $4
  • Some OnlyFans models, overwhelmed with the amount of messaging with subscribers they had to keep up with, $4
  • Three creators sued an OnlyFans management company, with one alleging the firm $4.
  • For some men, chatting with creators on OnlyFans has become a way to combat loneliness. $4 with some saying it can be detrimental in the long run.
  • Creators, too, can find solace in the relationships they build with their subscribers as $4

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