The 5 smartest things I did when I started my own company
Flickr/Mikhail Goldenkov/Strelka Institute/Attribution License
- Starting a business presents myriad challenges.
- Author and entrepreneur Nicole Rollender details the decisions she made that helped get her first business off the ground.
- From hiring business coaches to finding the right accountant, here are the five best things Rollender did when she started her company.
I used to tell anybody who'd listen that I'd never work for myself. I loved the comfort of having a boss and working for a company. For almost 15 years, since I graduated with my master's degree in creative writing, I'd always worked for publishing companies.
All that changed a year ago, when my position of 11 years was eliminated. Everyone told me I'd find a new job right away, since I had so much experience as a magazine editor-in-chief and head of multiple departments. That couldn't have been further from the truth. I applied for hundreds of jobs and didn't receive one job offer.
When I was employed and someone would ask what I'd do if I was no longer at my current job, I would say tongue-in-cheek that I'd launch my own company. But in January, after yet another 9-to-5 job interview, I decided I was ready to take a leap of faith, and I launched my own writing services business.
Here are five smart things I did when I started my company.
1. I hired business coaches.
2. I’m always marketing.
3. I partnered with the right accountant.
4. I hired virtual assistants.
5. I live by my Google calendar.
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