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You Searched For "Consumer engagement" and got 20 results


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2 mins read

From good to great: How SaaS shapes the customer engagement of tomorrow for consumer brands?

The conversation delved into the significance of generative AI in enhancing customer experienc…

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2 mins read

PwC inks deal with OpenAI as almost all its consulting clients 'actively' engage with AI

Big four consultancy firm PwC and OpenAI announced a new deal for ChatGPT on Wednesday amid surging…

Lakshmi Varanasi   


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2 mins read

Competition Comm to conduct detailed study on AI; invites proposals from entities

Issuing the Request for Proposal (RFP) document to engage an agency/institution for conducting …

PTI   


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2 mins read

Gen Z rates climate change as its top concern, but only one-third engages in activism: Study

Climate anxiety is at an all-time high, especially among the younger generation, which shares a dee…

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3 mins read

Auto CEO: There will be a 'bloodbath' if every company engages in Tesla's price war

Stellantis' CEO less-than-subtly hinted that Tesla's price cuts were a major problem for all automa…

Graham Rapier,Associated Press   


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4 mins read

Online ads most problematic, influencers too caught breaching guidelines

Complaints about various violations of Indian advertisements surged by 34% in April to September of…

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3 mins read

I don't mind giving my kids screen time. But teaching them how to find what they want is time-consuming and frustrating.

Letting my kids have screen time allows me to get things done. But they get frustrated when they ca…

Evan Porter   


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3 mins read

From engagement to involvement: Is Gen Z rewriting rules of brand engagement?

This generation is surrounded by a barrage of information online, spoilt for choice and skip ads th…

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2 mins read

How to file a consumer complaint against a company using WhatsApp

As a customer, when you receive a substandard product or service, you may think about filing a cons…

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4 mins read

Israel did not bomb that hospital, according to the latest intelligence. It's a reminder that in war, all sides engage in propaganda.

Reporters and others were quick to spread an unverified claim of a hospital being bombed in Gaza. W…

Charles R. Davis   


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5 mins read

HDFC Mutual Fund launches its first non-cyclical consumer fund – Should you invest?

HDFC Mutual Fund has launched the HDFC Non-Cyclical Consumer Fund, an open ended equity scheme. The…

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4 mins read

Raymond group sells FMCG biz to Godrej for Rs 2,825 crore in all-cash deal

Raymond is exiting the consumer care business in India, selling condom brands KamaSutra and Premium…

PTI   


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2 mins read

Embedded consumer lending platform Niro raises ₹90 crore in Series A funding round

Bangalore-based Niro has completed its Series A funding round, raising $11m to expand its platform,…

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5 mins read

Here are 5 ways ChatGPT helps me make money and complete time-consuming tasks for my business

Jen Glantz asked ChatGPT to write her a script for an Instagram Reel, and the video got over 6 mill…

Jen Glantz   


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5 mins read

Campa has to go beyond invitation price to build the brand & distribution network

The launch of Campa-Cola is right not just from the season point of view but also because the heat …

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2 mins read

I met my partner on TikTok and we got engaged on our first date. People have criticized us, but I know it was the right decision.

The author shares how, after dating online for a year, they finally met in person. They had already…

Ash Jayy   


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5 mins read

Gen Z is good business: Alex Cooper's new media company shows the allure of targeting young consumers

Businesses are trying to tap into the buying power of Gen Z. A new media company from podcaster Ale…

Alexandra York   


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1 min read

An 'engagement gap' is to blame for a sharp drop in ring sales, America's largest jeweler says

The parent company for Zales, Jared, and Kay Jewelers saw a decrease in engagement ring sales in th…

Samantha Grindell   


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1 min read

America's largest jewelry company says ring sales are on the decline as fewer people get engaged

Signet, the parent company of Kay Jewelers, Jared, and Zales, said an "engagement gap" caused by th…

Jordan Hart   


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11 mins read

20 fun first date ideas that'll keep you engaged and entertained, according to dating coaches

First dates can be tough to plan, but skipping the classic dinner in favor of a more engaging activ…

Rebecca Strong,John Mutziger