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You Searched For "smallbusiness" and got 20 results


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5 mins read

A TikToker's feud with a small-business owner over a collaboration video has spiraled out of control

TikToker Charlie Hayes and small business owner Siobhan Bell are in a public feud over a collaborat…

Lindsay Dodgson   


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3 mins read

3 cold-email strategies from small-business founders who used them to show off their work, land clients, and grow company profits

Cold emailing is a cost-effective way to find clients for your small business, but it can be time-i…

Erica Sweeney   


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1 min read

Tax write-offs small-business owners shouldn't forget

Tax Day is April 18.AmnajKhetsamtip/Getty Images

Alexandra York   


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4 mins read

How small-business owners can use LinkedIn as free advertising to attract customers

Two consultants say LinkedIn is a huge driver of sales leads. Here are their tips for using it for …

Erin Greenawald   


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5 mins read

4 things every small-business owner should consider before launching a brand podcast

Money-saving tips and tricks from small-business owners on launching and maintaining a successful b…

Erin Greenawald   


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5 mins read

Podcasts can help small-business owners build their brands and win new customers. Here's how.

Small-business owners told Insider the various ways their brand podcasts support their marketing an…

Erin Greenawald   


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1 min read

SIGN UP NOW: Experts discuss tools small-business owners can use to maximize their marketing strategies

This virtual event features marketing professionals sharing their advice for small business owners …

Business Insider   


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4 mins read

3 steps small-business owners can take to build successful (and affordable) influencer collaborations

A small-business owner and a founder of a consultancy discuss the 3 steps small businesses can take…

Erin Greenawald   


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1 min read

The economy, funding, and 3 other small-business challenges entrepreneurs will face in 2023, according to founders

Insider surveyed 68 founders about their 2023 predictions, including the biggest business trends an…

Jennifer Ortakales Dawkins   


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2 mins read

Small-businesses owners who had money in SVB can prepare for a financial crisis by doing these 3 things

A CEO and Yale professor said small-business owners can prepare for a financial crisis by making pr…

Jennifer Ortakales Dawkins   


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5 mins read

Small-business owners already have the most effective tool to increase brand awareness and drive sales at the their fingertips: their employees

A communications manager, a CEO, and a social strategist discuss ways for small businesses to motiv…

Erica Sweeney   


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1 min read

Test your hiring prowess as a small-business owner.

These scenarios highlight five key areas of conflict in the journey of a small business: hiring, r…

Ashley Davis   


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3 mins read

How small-business owners can prioritize DEI in hiring

Many entrepreneurs are operating without HR departments and often have tight deadlines and smaller …

Shriya Bhattacharya   


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4 mins read

I'm a small-business owner in the blockchain industry. I relied on 3 tactics to lead my company through a 'crypto winter' and other volatility.

After six years of ups and downs, Constellation Network now has over 25,000 users spanning 95 count…

Erin Greenawald   


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4 mins read

How to do your own PR as a small-business owner — without breaking the bank

A PR expert says you have to create a strategy that's more specific than "I want to be in the news"…

Erin Greenawald   


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3 mins read

3 reasons why small-business owners need to use TikTok to attract young talent

Gen Z is already on TikTok, so employees should meet them where they are, these founders and human-…

Rachel DuRose   


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5 mins read

5 ways small-business owners can use Reddit as a secret weapon to build niche communities and dig up new trends

While it takes time and dedication to market on Reddit, which has more than 57 million daily active…

Erica Sweeney   


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3 mins read

Why a small-business owner is waging an expensive battle for its name against Oura, the $2.5 billion health-tech company

Usually, small-business owners don't fight back against trademarked names, but Keane Veran isn't ba…

Jennifer Ortakales Dawkins   


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3 mins read

Small-business owners can innovate on flexibility and work policies to stand out from major companies competing for talent

Entrepreneurs have an opportunity to build a positive culture, offer creative benefits, and provide…

Alexandra York   


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4 mins read

How small-business owners can address pay equity, according to a startup founder trying to build generational wealth for employees of color

Yemi Rose founded OfColor after 16 years in corporate America. Here are his suggestions on how empl…

Alexandra York