Indian youth craves job stability and work-life balance over salary, shows a survey of government job aspirants
- Indian professionals are now looking for job security and work-life balance over a handsome salary.
- More of India’s youth is attracted towards banking and government jobs and not private jobs so as to have better job security, shows a survey by Oliveboard, an online competitive exam preparation platform.
- Nearly 45% find stability and job security as the most important parameter while taking up a job.
- One in four people still opt for Hindi language for attempting mock tests over English.
Hence it comes as no surprise that Indian youth is looking out for banking and government jobs instead of private jobs, shows a survey by Oliveboard, an online competitive exam preparation platform.
According to the survey which analysed over 5,000 job aspirants, over one-third of them choose work-life balance over other considerations — including a good salary. Nearly 45% find stability and job security as key parameters while taking up a job.
Almost 80% of them came from tier-2 and tier-3 cities. India is the largest public-sector test preparation market, valued at $3 billion.
“When we speak of the aspirations of Indian youth, it is important to look beyond the mega-cities, teeming with MNCs and startups. The majority of India lives in small towns and villages, where public sector jobs are most sought-after. Our survey sheds light on the dreams and motivations of this oft-ignored section of society,” said Abhishek Patil, CEO and Co-founder, Oliveboard.
Online over offline
With increased digitisation, more aspirants are taking up online mock sessions to prepare for government entrance exams, while merely 8% preferred classroom training.
However, one in four people still opt for Hindi language while for attempting mock tests, over English.
The survey also shows the impact of social media on students and educators. WhatsApp and Telegram groups are the most sought after platforms for interactions.
According to another survey by online edtech platform Gradeup, Indian students seem to favour online training programmes over classroom coaching for competitive exams — JEE, NEET, GATE, SSC and banking exams — due to easy access.
Overall, the user base of the online education industry is expected to hit 9.6 million by 2021, which was 1.6 million in 2016, as per a KPMG report.
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