Microsoft onboards ONDC to launch shopping app for Indian consumers
The tech giant plans to launch a
"By utilising the strength of our open network users, Microsoft, too, can implement their creative ideas like social commerce swiftly, said T Koshy, MD and CEO, ONDC.
By 2030, the Indian e-commerce industry is anticipated to reach a market size of $400 billion, increasing at a 19 per cent compound annual growth rate (CAGR).
"Initiatives like ONDC can be a game changer amid this boom. Their UPI-like network for digital commerce is a win-win for both buyers and sellers as it will enable them to connect without dependency on any eCommerce solution, said a Microsoft spokesperson.
With ONDC, a Unified Payments Interface (
Companies like Dunzo for Business (D4B), Go Frugal,
E-commerce platform Snapdeal is set to debut on ONDC this month.
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