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Healthcare app <a href="http://www.businessinsider.in/And-Practos-founder-Shashank-ND-wants-FM-Jaitley-to-do-a-lot-more-for-startups-in-Budget-2016/articleshow/51157721.cms">Practo</a> is spreading its wings. After entering the Southeast Asian markets such as Singapore, Indonesia, Philippines and Malaysia, the company has now forayed into <keyword id="6355226" type="COUNTRY" weightage="20" keywordseo="Brazil">Brazil</keyword>, the largest market in Latin America and the fifth largest economy in the world. 
	 
	“We are thrilled to have the opportunity to serve millions of consumers in Brazil and simplify healthcare experience for doctors and consumers simultaneously. Over the next few months we will expand our coverage and product lines to enable consumers to make better healthcare decisions and live healthier lives”, said <a href="http://www.businessinsider.in/Exclusive-Practo-Foundersays-Modi-govt-should-do-away-with-regulatory-hurdles-in-the-healthcare-sector/articleshow/50604175.cms">Shashank ND</a>, Founder and CEO, <keyword id="1165142" type="UNKNOWN" weightage="20" keywordseo="Practo">Practo</keyword>. 
	 
	Initially, the <a href="http://www.businessinsider.in/Practo-is-happy-with-FM-Jaitleys-rural-Budget-2016/articleshow/51393493.cms">company</a> will launch two of its most popular products—Practo Search and Practo Ray in Sao Paulo. The products will be available in both Portugese and English in a bid to ensure easy access to the products by both the consumers and doctors. 
	 
	Practo also plans to expand its consumer offering to other healthcare segments such as wellness, fitness, preventive and curative segments. Currently, the healthcare app is being used in 15 countries and over 50 cities across the globe. At present, the app lists over 200,000 doctors, 10,000 hospitals, 8000 diagnostic centers and over 4000 wellness centers globally and receives over 10M searches a month across its website and apps.

Healthcare app Practo enters Brazil

In a move which would help it expand its market leadership, <keyword id="1666592" type="UNKNOWN" weightage="20" keywordseo="Foodpanda">foodpanda</keyword>.in, India’s largest online food-ordering platform, has acquired <keyword id="2670859" type="COMPANY" weightage="20" keywordseo="Just-Eat">JUST EAT</keyword> India. foodpanda had also acquired food delivery business <keyword id="1916566" type="UNKNOWN" weightage="20" keywordseo="Tastykhana">TastyKhana</keyword>.in in November last year. JUST EAT plc will now become a minority shareholder in foodpanda.in. 
 
Ritesh Dwivedy, chief executive officer (CEO) of JUST EAT India, said, “foodpanda has built a great company in India and around the globe, and we are very excited to partner with them going forward. We believe that we can combined bring an even better service to our customers in India.” 
 
Rohit Chadda, co-founder and managing director of foodpanda India, said, "These are exciting times for us. There has been a tremendous response to our brand and service, and with this acquisition we're confident that when people think of food delivery, there will be just one answer - foodpanda." 
 
foodpanda, which is present in 39 countries of the world, has been operating in India since May 2012. Together with TastyKhana and JUST EAT, foodpanda is operates in more than 200 cities and partners with more than 12,000 restaurants.

foodpanda.in expands its market leadership

<ul><li>The lockdown gave an unprecedented push to the healthtech sector where more and more people got comfortable with the idea of not just ordering medicines online, but also consulting doctors on virtual platforms.</li><li>We talk to <keyword id="1165145" type="PERSON" weightage="20" keywordseo="Shashank-ND">Shashank ND</keyword>, CEO &amp; Co-Founder, <keyword id="1165142" type="COMPANY" weightage="20" keywordseo="Practo">Practo</keyword> who shares what kind of growth the startup witnessed in the past few months and what the future of the industry will look like.</li></ul>The Covid-induced lockdown that led to the entire country getting stuck at home has now led to huge behaviour changes. While many of these changes might go back to being the way they were pre-Covid, many might just stick. One such behavioural change we believe is here to stay is the increased adoption of <keyword id="108593" type="TECHNOLOGY" weightage="20" keywordseo="telemedicine">telemedicine</keyword> and online consultations. Considering people could not visit their doctors or hospitals, the Indian healthcare sector had to innovate, and fast. This gave a massive push to the healthtech sector. The same people who weren’t comfortable buying anything online have now become accustomed to using online platforms for buying everything from essentials and non-essentials to even talking to their doctors. While the telemedicine sector has been around in India for a few years now, this was perhaps the push it needed. And the results are already showing as Shashank ND, CEO &amp; Co-Founder, Practo tells us. How the lockdown impacted Practo While Practo was founded in 2008 and has been continuously growing in the last couple of years, the last few months saw a lot of new users coming onto the platform. About how things have been for Practo, which calls itself a ‘one-stop shop for all your medical needs’, Shashank tells us, “COVID-19, though unparalleled in its reach and the extent to which it has upended the lives of billions across the globe, also provided the push necessary for India to embrace telemedicine. As people remained homebound amid the lockdown, it became imperative to solve the critical problem of <keyword id="606335" type="PERSON" weightage="20" keywordseo="healthcare-access">healthcare access</keyword> without putting the patients’, doctors’ and healthcare workers’ lives at further risk. <keyword id="387573" type="PERSON" weightage="20" keywordseo="online-consultation">Online consultation</keyword>, thus, became the first port of call to offer the much-needed impetus amid this crisis.” Currently, Practo has close to 25,000 verified doctors who provide online consultations on its platform. “This is indicative of growth to the tune of over 1000% in just four months. These doctors enable us to provide consultations anywhere, anytime - even at odd hours, weekends and holidays. The objective is to further increase this number to keep up with the growing demand on the platform,” shared Shashank. Patients have responded with equal gusto, Shashank further shared. More and more people are now preferring online consultations. Practo’s online consultation has seen a 10x growth in the last six months. What is also encouraging is the fact that many of these users are first-time users and also from smaller cities. “What was considered a luxury just a few months ago, has become a necessity today. In fact, 80% of all our telemedicine customers were first-time users, while approximately 50% consultations were from non-metros. But what really stands out is the high CSAT score of 90% (i.e., more than 90% of users rate Practo 4 and 5). This places a massive responsibility on us to continue providing support to improve existing services and create better ones; our top priority remains delivering on our mission to make <keyword id="474799" type="ORGANIZATION" weightage="20" keywordseo="Quality-healthcare">quality healthcare</keyword> accessible and affordable for all,” he added. Practo also runs a service called Prime that gives users benefits like low wait times and 24*7 service, among other services. About how the offering has helped not just consumers but hospitals and clinics too, Shashank said, “As restrictions began to ease, hospitals and clinics felt a need for a service like Prime, whereby patients can book an appointment in advance, more than ever to avoid overcrowding in waiting rooms and enforce social distancing better. Patients too prefer making appointments in advance to reduce wait times. So, it's no wonder that appointment booking has started to pick up again and is almost back to where it was in early February. Hospitals and clinics are rethinking how they operate in the light of COVID-10 and prepare for a future to keep patients out of waiting rooms. Practo Prime has emerged as a suitable option to bring more predictability and discipline in how we see doctors. While on one hand patients get access to predictable wait times and convenience of booking appointment with doctors 24*7 online, healthcare providers can manage their calendars and schedule appointments more seamlessly, so as to keep waiting rooms clear and uncrowded.” Is the consumer's behaviour change here to stay? During the last few challenging months, online consultations provided uninterrupted access to quality healthcare for a lot of people who jumped onto the digital bandwagon. What was heartening to see was also the fact that it was not only people from metros who were adapting to this new world order and adopting online healthcare. On whether there’s been a surge in the number of people coming onto their platform from smaller cities, Shashank said, “Absolutely. Currently the split is around 50:50 between metro and non-metro cities. These numbers were highly skewed a few years ago, when we had just begun. In the pre-covid era, close to 70% of the online consults on Practo were only from metros. But, the pandemic has narrowed down the divide quite quickly, and in the three months since March 2020, the ratio is nearly 50-50. This is mainly because the challenge of accessing verified doctors in smaller cities has further increased due to social distancing and lockdown. Patients from cities like Hoshiarpur, Karnal, Bhimavaram, Katni, and Durgapur have been actively consulting online on our platform and a large part of them are first time users.” So is this change in behaviour here to stay? Shashank added, “The pandemic has set the wheels of change in motion. But this is a long-term process, and change will not occur overnight. There is an evident behavioural change in the way individuals have started accessing healthcare in our country. This shift, which is a necessity now, will prove useful in its widespread adoption in the country. With the smartphone users in Indian poised to grow to 500 million by 2025, this transition will be smooth and swift.” Areas of focus for Practo For the last 12 years, Practo says that it has been working towards solving three critical needs of the Industry, Quality, Access, and Affordability. Till now, its core focus has been on building an environment of trust, transparency and reliability in healthcare. Going ahead, Shashank puts together a list of the organization’s areas of focus: 1. Patients’ overall wellbeing - building a patient-centric healthcare system of tomorrow a. We’ve helped people manage illness so far, we want to now help them stay away from it too through telemedicine 2. Continuum of care a. The future of the healthcare Industry is patient-centric, integrated and preventive and for that it requires a good blend of offline and online, and we’re determined to work towards that to offer continuum of care to users. Practo health plans are a good example in that direction. As we look at our strategy going forward, driving exceptional consumer value and serving existing as well as the next set of 200 million consumers would continue to be our top priority. To that affect our roadmap would be: 3. Highest quality of health outcomes With the objective of attaining the highest quality in medical care, a. We will double down our efforts on ensuring no one except Registered Medical Professionals (RMPs or qualified medical practitioners ) have access to our platform, thus actively fighting all forms of quackery and enabling access to only genuine, verified doctors. b. Onboard more senior doctors to help train, and monitor quality of consultations facilitated on our platform. c. Launch new initiatives to solve for challenges on lack of clarity around various specialisations and qualifications. 4. Equitable access to quality healthcare, from Bengaluru to Barsi For greater participation, especially from smaller towns and tier 2 and 3 cities, a. We will build a multilingual interface that will expand access to quality healthcare, b. This will also enable interactions in native languages, bringing quality care to remote locations. 5. Continuous care over episodic intervention In order to ensure care is connected, on-demand and synchronous, we will: a. Double our focus on digitization on the provider-side to make care-giving seamless, b. Simultaneously, we will make healthcare patient-centric and preventive. 6. Build a sustainable, resilient healthcare system and business To attain our goal of sustained profitability and make a lasting difference, we will: a. Harness technologies like AI to increase operational efficiencies and improve user experience, b. Optimize our processes and integrate systemic improvements to create a scalable and sustainable business model that will deliver long-term value for all, c. Capture next 200 million customers by continued focus on expansion and growth. He also added that Practo will continue to focus on is mission to empower, support, and enable healthcare access to all without exception. “We will concurrently be optimizing our processes and integrating systemic improvements to create a scalable and sustainable business model that will deliver long-term value for all,” he explained.

There are over 25,000 verified doctors providing online consultations which is a growth of over 1000% in just four months: Shashank ND, CEO & Co-Founder, Practo

<ul><li>‘The Wall’ has been signed as the company’s first brand ambassador.</li><li>Conceptualized by <keyword id="7223115" type="General" weightage="20" keywordseo="spring-marketing-capital" source="Orion">Spring Marketing Capital</keyword>, the campaign is will be seen on digital media platforms across six metro cities in India.</li></ul>Practo, India’s leading integrated healthcare company, has unveiled <keyword id="2727" type="General" weightage="20" keywordseo="rahul-dravid" source="Orion">Rahul Dravid</keyword> as its first brand ambassador with a campaign marking its foray into secondary care services. In the first phase of the ‘You are in safe hands’ campaign, the celebrated cricketer talks about the safe secondary care procedures under Practo Care Surgeries (PCS) in the hands of its team of experts. Maintaining good health is integral to all sportspeople in not only boosting their performance, but also helping them recover quickly from injuries that require expert medical care. Being a strong advocate of the importance of getting the right care from experts to live a healthy life, there could not have been anyone more suited to represent the company than the cricketer. The first ad film starts with Dravid speaking to a friend at a party who has been suffering from a secondary health condition. On being told that he always has access to expert care, Dravid introduces his friend to PCS that is designed to provide personalized, expert care to everyone. By walking him through the entire process - from the first consultation to post-surgery care - this film encapsulates how - and why - Practo is positioned to offer the best secondary care experience to patients. <div type="Youtube" id="fu2veykYpOs" title="Practo Care Surgeries | You are in safe hands x Rahul Dravid | End-to-end surgical solutions" thumbUrl="https://i.ytimg.com/vi/fu2veykYpOs/mqdefault.jpg"></div> Commenting on the announcement, cricketer Rahul Dravid says, “Practo has reimagined modern healthcare in India with its comprehensive digital services and integrated offline experience with Practo Care, helping us with our secondary healthcare needs . The company has earned a name for itself as a leader in delivering patient-focused care - anytime, anywhere - and I’m glad to be associated with them.” Seamless delivery of secondary care can be challenging given the lack of adequate support patients may get in terms of access to expert surgeons, right information, financial help and post-surgical support. Practo has attempted to find a solution to these with PCS. Speaking on the launch, Srikanth Pinninti, Executive Vice President - Marketing, Practo, says, “Dravid embodies Practo’s spirit of always being dependable and trustworthy. Built on this understanding, our association with him is a step towards improving awareness - and thereby access - to quality secondary healthcare. Given the superior surgical support that sports people routinely need, this endorsement conveys that the same is available to anyone today with Practo Care Surgeries.” Conceptualized by Spring Marketing Capital, and directed by Shlok Sharma of Absolute Productions, the ad film demonstrates that Dravid’s values as a dependable sportsperson with great command over his craft aligns with Practo’s vision of building access to quality healthcare on the back of the trust and expertise it has built over years. It covers key aspects of the new service, including the PCS Experience Centers, expert surgeons, use of latest surgical technology, and financial support. “Surgeries are considered a stressor for most patients, even though they can offer a lot of relief” says Arun Iyer, Founder and Creative Partner, Spring Marketing Capital. “Practo Care Surgeries combines easy access with medical expertise and state-of-the-art technology to offer patients an end-to-end experience,” he adds. The ad film will air on digital media platforms - including Disney+Hotstar during IPL, ZEE5, SonyLiv, Voot, MX Player, YouTube, Facebook and Instagram - across six key cities (Bengaluru, Mumbai, Pune, Delhi-NCR, Hyderabad, and Ahmedabad), where the ace cricketer will be seen promoting quality, convenient, and end-to-end delivery experience in secondary care with the help of expert surgeons on Practo. Credits: Spring Marketing Capital Arun Iyer – Founder &amp; Creative Partner Manish Karnatak – Creative Partner Manu Ambady – Creative Associate Chitra Balachandran – Portfolio Associate Production Production House: Absolute Productions Director: Shlok Sharma Executive Producer: Prafull Sharma Producer: Trisanku Kaushik

Practo names Rahul Dravid as brand ambassador; launches new campaign to spread awareness for its secondary care procedures

<a href="http://www.businessinsider.in/searchresult.cms?query=practo&amp;sortorder=effectivedate">Practo</a> has unveiled its new brand identity and positioning in a bid to serve larger purpose and attract a host of businesses. 
 <keyword id="1165142" type="UNKNOWN" weightage="20" keywordseo="Practo">Practo</keyword>, which partnered with New York-based graphic design firm-Chermayeff &amp; Geismar &amp; Haviv (CGH) to create a global identity, will now focus on its new positioning-‘Your Home for Health’. 
 
Practo is now focused on opening the platform to more healthcare stakeholders including insurers, pharmaceutical companies, medical devices companies, etc. 
 
Under ‘Your home for health’, Practo will position itself as a single destination for consumers to take care of all their health needs such as assessing health issues, finding the right doctor, managing records securely, and finding new ways to live a longer healthier life. 
 <keyword id="1165145" type="UNKNOWN" weightage="20" keywordseo="Shashank-ND">Shashank ND</keyword>, Founder &amp; CEO, Practo said “Our positioning, “Your Home for Health”- reflects what we stand for; the trusted and familiar place where consumers can find solutions for their healthcare challenges. We are excited to see the amazing experiences they will build to dramatically improve healthcare around the world.”

Practo gets a refreshed look with logo and identity. Here’s what it is focussing on now

As part of the annual performance cycle, <a href="http://www.businessinsider.in/searchresult.cms?query=practo&amp;sortorder=effectivedate">Practo</a> Technologies has <a href="http://www.businessinsider.in/searchresult.cms?query=lay-offs&amp;sortorder=effectivedate">laid-off</a> nearly 150 employees. 
 <keyword id="1165142" type="UNKNOWN" weightage="20" keywordseo="Practo">Practo</keyword>’s spokesperson said it is also a part of redundancies from acquisition. 
 
In January, Practo, which employs 1,500 employees, raised $55 million in a Series D funding led by <a href="http://www.businessinsider.in/searchresult.cms?query=tencent&amp;sortorder=effectivedate">Tencent</a>. 
 
"Every year, we follow an annual performance cycle in April where some Practeons leave us to look for opportunities outside. The same has been followed today and 150 of our colleagues are leaving us. This is a combination of performance and natural redundancies that emerge as we evolve our businesses and integrate our five acquisitions," said a company spokesperson. 
 
Recently, Practo also changed it logo and identity and increased focus on stakeholders as well.

Practo Technologies fires 150 employees

<ul><li><keyword id="1165142" type="General" weightage="90" keywordseo="practo" source="Orion">Practo</keyword> has laid off 41 employees, mostly engineers, as part of the company's continuous performance management and planning process.</li><li>The company said in a statement that upholding a high bar for performance and productivity is crucial to maintaining this level of growth.</li><li>Practo, however, clarified layoffs and the business's financial performance have no connection.</li></ul>Leading digital healthcare platform Practo has laid off 41 employees, mostly engineers, as part of the company's continuous performance management and planning process, as the funding winter continues. The layoffs affected the engineering department the most, especially roles like product managers and software engineers, etc. The company said in a statement that upholding a high bar for performance and productivity is crucial to maintaining this level of growth. "Therefore, as part of our continuous performance management and planning process, we had to part ways with 41 employees in accordance with their employment contracts," a Practo spokesperson added. Practo, however, clarified layoffs and the business's financial performance have no connection. "Our revenue, margins, and profits are at an all-time high," said the company. "In the past year, we have hired over 500 talented individuals, and we plan to add another 500 'Practeons' to our team in the next 12 months, including backfill," it added. Practo has raised more than $228 million so far. In August 2020, the healthtech platform received $32 million led by Hong Kong-based <keyword id="154704" type="General" weightage="50" keywordseo="aia-group" source="Orion">AIA Group</keyword>. The platform is present in more than 20 countries, helping over 30 crore patients, by connecting them with more than one lakh verified doctor partners. SEE ALSO: <a href="https://www.businessinsider.in/tech/news/cert-in-warns-of-high-severity-vulnerabilities-in-apple-products-urges-immediate-action/articleshow/99231900.cms">CERT-In warns of high-severity vulnerabilities in Apple products, urges immediate action</a> <a href="https://www.businessinsider.in/tech/news/googles-new-features-to-simplify-travel-planning-including-a-mobile-friendly-hotel-browsing-feature-a-price-guarantee-badge-for-flights-and-more/articleshow/99235884.cms">Google’s new features to simplify travel planning, including a mobile-friendly hotel browsing feature, a price guarantee badge for flights, and more</a>

Healthtech platform Practo lays off 41 employees, mostly engineers

Now when you make an appointment on <keyword id="1165142" type="UNKNOWN" weightage="20" keywordseo="Practo">Practo</keyword>, you will also be able to book an <keyword id="1042120" type="PERSON" weightage="20" keywordseo="Uber">Uber</keyword> to reach the doctor. 
 
Yes, in a bid to provide enhanced healthcare services to customers without any delay and hassles, Uber and Practo have joined hands to deliver seamless services. 
 
Whenever Practo will remind you of your appointment with a doctor, it will also show you the closest Uber available. 
 
Apart from India, this service is launched in Indonesia, Philippines and Singapore. 
 
“We realized that transportation issues often bring additional stress to a doctor’s visit – having to drive through traffic, then hunt for parking – all while you or your loved one is sitting in the car feeling ill is a terrible experience. Our goal with this partnership is to completely remove this anxiety by integrating with Uber’s experience and bringing that to our consumers,” said Shashank ND, Founder &amp; CEO, Practo. 
 
In addition, the driver’s app will be prefilled with the final destination’s address at the very beginning of the trip. The next phase of integration will involve notifying the user to request for an Uber, an hour prior to the appointment. 
 
“The technology integration through this partnership reflects our common commitment to create seamless experience for all our users," said Amit Jain, President of Uber India. 
 
First time users 
 
New users who book their first appointment on the Practo app can use the promotion code - UBERPRACTOIN -to avail two free rides, up to Rs 200 per ride, with Uber.

Booked an appointment with a doctor on Practo? Uber will make sure you don’t miss it

Founded in 2008, profitable by 2017, that’s what <keyword id="6354525" type="COMPANY" weightage="20" keywordseo="Healthcare">healthcare</keyword> startup <keyword id="1165142" type="UNKNOWN" weightage="20" keywordseo="Practo">Practo</keyword> is aiming for this fiscal. Company co-founder <a href="http://www.businessinsider.in/topic/Shashank-ND">Shashank ND </a>says he expects his company to be net positive by the latter half of next year. 
 
In an exclusive interview with Business Insider Shashank said, “Our revenues are growing multiple times each year. We should be net positive by the second half of next year.” 
 
The revenue bit is definitely true. In FY2015, Practo’s revenue spiked from Rs.2.30 Crores to Rs.29.73 Crores, but its losses also shot up from Rs.9.88 Crores to Rs.12.85 Crores according to documents filed with the Registrar of Companies. 
 
Currently, the company makes money through three major revenue streams – software and hardware sales to doctors and clinics in the form of tablets (each costing around $800/year), classifieds where doctors and hospitals can buy sponsored listings and its online pharmacy. Shashank claims 50% of his revenue is through native advertising and the rest is from tablet sales. 
 
When asked if skeptic Indians might find it difficult to trust a website with their health, especially one that might seem to blur the lines between what’s called ‘the separation of Church and State’, Shashank says he ensures its clear what’s organic and what’s sponsored. Going forward, Shashank says their biggest focus for the current fiscal will be <keyword id="294572" type="TECHNOLOGY" weightage="20" keywordseo="machine-learning">machine learning</keyword> and <keyword id="107950" type="TECHNOLOGY" weightage="20" keywordseo="artificial-intelligence">artificial intelligence</keyword> (AI). He believes Practo can help doctors ‘make better decisions’. 
 
“What if we can give them (doctors) data points that they can use over their medical experience to make a decision. IT can tell them optimize for the best outcome”, Shashank says. 
 
When asked how he’ll get his hands on that data, the company co-founder says, “Consumers entering it is one way. Providers can also part away. The idea’s not fully cracked yet, which is why it’s an area we’re looking into.” 
 
Practo has raised nearly $124 million in funding across 3 rounds. It’s valued at $500 million, and is India’ s best funded healthcare startup.

Exclusive: Practo co-founder Shashank ND says his startup will be profitable next year

If <a href="http://www.businessinsider.in/searchresult.cms?query=practo&amp;sortorder=effectivedate">Practo</a>, Indian healthcare <a href="http://www.businessinsider.in/searchresult.cms?query=startups&amp;sortorder=effectivedate">startup</a>, raises around $50-60 million in its funding round, it could become a $600 million value product. 
 ET reported New York-based investment firm Thrive Capital, Russia's ru-NHoldings and existing investor Chinese online giant Tencent are in advanced negotiations with <keyword id="1165142" type="UNKNOWN" weightage="20" keywordseo="Practo">Practo</keyword>. 
 
"The round currently being negotiated is in the range of $50-60 million but this may change," ET quoted sources as saying. 
 
Reportedly, Thrive Capital’s investment could be a first from India. Its US investments include <a href="http://www.businessinsider.in/searchresult.cms?query=instagram&amp;sortorder=effectivedate">Instagram</a>, <a href="http://www.businessinsider.in/searchresult.cms?query=twitch&amp;sortorder=effectivedate">Twitch</a> and <a href="http://www.businessinsider.in/searchresult.cms?query=slack&amp;sortorder=effectivedate">Slack</a>. 
 <keyword id="1698554" type="UNKNOWN" weightage="20" keywordseo="ru-Net">ru-Net</keyword> has backed companies such as <a href="http://www.businessinsider.in/searchresult.cms?query=freecharge&amp;sortorder=effectivedate">FreeCharge</a> and PepperTap.

This funding round is important for Practo to become a $600 million value startup

<ul><li><keyword id="3127494" type="General" weightage="100" keywordseo="insta" source="Orion">Insta</keyword>, acquired by <keyword id="1165142" type="General" weightage="80" keywordseo="practo" source="Orion">Practo</keyword> in 2015, has transitioned to a SaaS model. </li><li>This move will also enable the hospitals, their clients, to improve operational efficiency by 20-25% with minimal revenue leakage. </li><li>The company has ambitious growth plans ahead – to grow the number of its clients by 25%.</li></ul>Cloud-based hospital management system Insta, acquired by Practo in 2015, has transitioned to SaaS or software-as-a-service model. This means Insta provides hospital management system or HMS to its clients, who are hospitals, clinics and <keyword id="7874987" type="General" weightage="50" keywordseo="healthcare-centers" source="Orion">healthcare centers</keyword>, via cloud computing. HMS helps hospitals manage their information like clinical data, inventory, patient information and financials, and integrate all of it across departments. Also, Insta’s own SaaS transition will render it with benefits and also the clients it serves. Insta says its new SaaS-powered system will enable the hospitals – its clients – to improve operational efficiency by 20-25% with minimal revenue leakage. “The India market is ripe for SaaS. It provides the much-needed agility that healthcare players are looking for, thus, giving us the confidence of further expansion in a shorter period of time,” said Abhinav <keyword id="3268" type="General" weightage="50" keywordseo="lal" source="Orion">Lal</keyword>, co-founder and chief technology officer, Practo. Scalability &amp; cost-efficiency The company has ambitious growth plans ahead – to grow the number of its clients by 25%. The SaaS model will provide it with scalability. The company said that the SaaS transition will also provide more value to its partner clinics and hospitals in addition to flexibility. More importantly, the new system will make it more cost-effective, and it can be passed on to its clients. “With this move, the company aims to improve its integration, enabling timely upgrades and greater ease of use, at four times reduction in costs as compared to conventional IT infrastructure,” Insta said in a statement. ‘Helps anticipate revenues &amp; shorten sales lifecycle’ Since it was acquired in 2015 by Practo, Insta grew its business by 368%. It has been clocking 25-30% revenue growth year-on-year, for the last two to three years. “While our consumer business continues to grow, our B2B business is turning profitable. This transition to SaaS is a strategic step in that direction. It helps us anticipate revenues, shorten sales lifecycle, and deepen integration, thus, creating a more predictable ecosystem for both growth and profitability,” said Lal. The global cloud computing market in healthcare is estimated to reach $51.9 billion by 2024. The company hopes to have a 10% share in this market, going ahead. “We are the leaders in the <keyword id="30350" type="General" weightage="50" keywordseo="middle-east" source="Orion">Middle East</keyword> market and will continue to invest in that market, to grow both market and revenue share,” Lal said. Some of Insta’s clients include <keyword id="1867979" type="General" weightage="50" keywordseo="apollo-health-and-lifestyle" source="Orion">Apollo Health and Lifestyle</keyword>, Ovum, Bansal, <keyword id="1801303" type="General" weightage="50" keywordseo="omni-hospitals" source="Orion">Omni Hospitals</keyword> in India and Emirates Healthcare, Right Health, Etihad Airways Medical Centre, VPS- Lifeline, VPS-Lifecare and Valiant Clinic in UAE. SEE ALSO : <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/sustainability/news/sanitary-pads-take-250-800-years-to-decompose-which-is-pushing-young-indians-to-opt-for-greener-alternatives/articleshow/93758591.cms">Sanitary pads take 250-800 years to decompose, which is pushing young Indians to opt for greener alternatives</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/telecom/news/airtels-stock-surges-as-bharti-telecom-says-it-will-acquire-singtels-stake-for-1-6-bn/articleshow/93767761.cms">Airtel’s stock surges as Bharti Telecom says it will acquire Singtel’s stake for $1.6 bn</a>

Practo’s Insta says its SaaS transition will help reduce costs by 4x

Yesterday, Loop- <keyword id="1165142" type="UNKNOWN" weightage="60" keywordseo="Practo">Practo</keyword>’s annual conference took place in Delhi where healthcare stakeholders got together to discuss and try to solve the biggest challenges in healthcare. 
 
The key discussions at Loop revolved around ‘creating a successful tele-health network’, ‘bridging the gap between payers and providers’, and medical regulations. 
 <keyword id="824043" type="COMPANY" weightage="20" keywordseo="Business-Insider">Business Insider</keyword> caught up with <keyword id="1165145" type="UNKNOWN" weightage="100" keywordseo="Shashank-ND">Shashank ND</keyword>, CEO &amp; Co-founder, <a href="http://www.businessinsider.in/This-funding-round-is-important-for-Practo-to-become-a-600-million-value-startup/articleshow/53076623.cms">Practo</a> to find out how the sector is evolving; especially after the start-ups have come in. 
 Shashank highlighted some of the conversations,’ We got together India’s Top hospitals, <keyword id="35450" type="COMPANY" weightage="20" keywordseo="insurance">Insurance</keyword> providers, and healthcare companies on the same platform to discuss how technology can solve the healthcare problems in the country namely, affordable &amp; quality care.’ 
 
<a href="http://www.businessinsider.in/Delivery-technology-from-drones-to-bots-what-will-deliver-your-e-commerce-packages-in-the-future/articleshow/54044952.cms">ALSO READ: From drones to bots- What will deliver your future?</a> 
 He also elaborated on the discussions, ’Dr. Velumani, CEO, Thyrocare shared some insights on innovations pertaining to standardization of cost structures. Mr. Ramachandran , Deputy CEO, <keyword id="6369255" type="PERSON" weightage="20" keywordseo="Apollo-Munich">Apollo Munich</keyword> talked about standardisation of medical supplies.’ 
Shashank lamented that many regulatory frameworks need to be thought out internally for the internet companies in this space. ‘We need to self-regularize so that we can help the government understand how we work. Loop was an attempt in that direction’ 
 
Shashank agrees that healthcare is a hot sector for start-ups, ’Medical devices start-ups in India are creating good quality, low-cost devices for the masses. We are excited to integrate with a lot of Patent-pending technology start-ups.’ 
 ’<keyword id="108593" type="TECHNOLOGY" weightage="20" keywordseo="telemedicine">Telemedicine</keyword> is also coming up in a big way; many patients don’t mind a new way of interaction with their doctors, they are already using social networks like <keyword id="6354576" type="CITY" weightage="20" keywordseo="Facebook">Facebook</keyword> and <keyword id="790242" type="UNKNOWN" weightage="20" keywordseo="WhatsApp">Whatsapp</keyword> to get consultation.’ 
 
Our biggest challenge is to allay the fears related to technology platforms. Adoption of tech is a problem, still, a lot of hospitals are not open to changing their processes to accommodate technology. 
 
<a href="http://www.businessinsider.in/Exclusive-Practo-co-founder-Shashank-ND-says-his-startup-will-be-profitable-next-year/articleshow/51991002.cms">Practo has been at it for 8 years</a>; trying to use technology to solve the biggest problems in terms of mobility and reach in the healthcare sector, but there’s a long way to go to reach a billion lives.

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