OnePlus co-founder Carl Pei picks Android creator Andy Rubin’s Essential to put the “giant reset button” in consumer tech
Nothing’s acquisition of Essential gives it rights to the trademarks and the Essential brand.
- Nothing, a new consumer tech company, is founded by
Carl Pei, who is also the co-founder of OnePlus.
- Andy Rubin, the co-founder of Android Inc., founded Essential in 2015.
AdvertisementOnePlus co-founder Carl Pei’s new company Nothing Technologies has reportedly acquired the Essential brand. While Pei had promised a “giant reset button” in consumer tech, when he launched his new venture, Nothing has confirmed that its first product will be a pair of truly wireless earbuds.
Nothing’s acquisition of Essential also gives it the rights to the trademarks, and the Essential brand itself— most known for being founded by Andy Rubin, the co-founder of Android Inc., — although details about the patents are not known yet.
According to a report by 9to5Google, Nothing’s acquisition of Essential is confirmed by filings at the UK Intellectual Property Office. Essential was founded by Andy Rubin, the co-founder of Android Inc.
Carl Pei left OnePlus in October, 2020, a day before the launch of the OnePlus 8T.
Why is Nothing’s acquisition of Essential important?
Nothing’s founder Carl Pei has experience building a smartphone brand from the ground up, as seen with OnePlus. He co-founded OnePlus along with
On the other hand, Andy Rubin’s Essential managed to launch only one smartphone – the
Nothing’s acquisition of Essential could help both the companies launch new smart devices, combining Carl Pei’s experience with Andy Rubin and his team’s technical know-how.
Here’s what we know about Nothing so far
Carl Pei has confirmed that Nothing will launch a pair of truly wireless earbuds. He also revealed that
Some other prominent investors in Nothing include Reddit CEO Steve Huffman, Twitch co-founder Kevin Lin, popular YouTuber Casey Neistat, and Kunal Shah, co-founder of CRED.
Beyond that, details about Nothing’s upcoming portfolio of products are not known yet.
OnePlus co-founder Carl Pei launches a new consumer tech company and it's literally called Nothing
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