Jeff Bezos once pitched an off-the-wall idea for how The Washington Post could make more money
Though he hasn't been a presence editorially, Bezos has been involved in crafting some of the product mandates designed to enhance the Post's reader experience. These include initiatives around web-page load time and how easy it is to become a subscriber, Fortune reports.
But that doesn't mean all his product ideas stick.
In Fortune's new profile of Bezos, Shailesh Prakash, the Post's head of product and technology, related an amusing anecdote about one of Bezos's more off-the-wall production suggestions.
Prakash says Bezos suggest a feature called "disemvoweling," where a reader who didn't like an article could pay to remove the vowels from it. Another reader could then pay to put the vowels back in, and so on, ad infinitum.