Maggi’s soup turns sour and bitter! Nestle’s baby food formula Nan found with live larvae
Advertisement
Advertisement
They say, trouble never comes alone and Hitting an all time low in Sensex and Nifty for consecutive two days, Nestle’s sale has tanked further down on reports of its contaminated baby food formula.
And Nestle’s devastation being an example, both international and domestic food production companies are gearing up to avoid any such rotten situation in near future. As per a news report by The Economic Times, these brands are preparing to limit any collateral damage by declaring more ingredient details on packaging, highlighting product safety in ads and increasing engagement with consumers through social media.
Last 24 hours being more traumatic for Nestle than ever before-the
The Kerala government has banned the sale of the product through state-owned outlets. Haryana has ordered laboratory testing of samples.
Advertisement
As Maggi is undergoing a horrific phase, other food companies are preparing how to cope with this issue, which has once again brought food safety to the centre stage.
"You never know which
Mayank Shah, group product
There have been times in the past when controversies relating to food safety have taken a toll on the industry. Soft drinks sale fell by almost 70-80% after pesticide residue was found in them in the mid-2000s. Similarly, sales of Cadbury chocolates dropped by more than half over contamination issues in 2003.
Advertisement
The Yum Brand's general manager
Retail trade executives have confirmed that sales of Maggi noodles dropped 60-70% in the past two weeks. "Consumer offtake has been severely impacted. Maggi noodles is barely moving off shelves. Promotions don't seem to be working too," said one.
(Image:
Advertisement
- Thailand is now welcoming Indians with open arms, but are its drought-hit islands really prepared for a tourism influx?
- Thoughtful gift ideas to make Mother's Day extra special
- Muslims up, Hindus down: What’s the larger picture behind India’s religious population trends?
- Scooch over magic mushrooms, toad venom could be the next big psychedelic for depression and anxiety!
- TBO Tek IPO allotment – How to check allotment, GMP, listing date and more
- Nothing Phone (2a) blue edition launched
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market