Modi’s Swachh Bharat Abhiyan gets one more partner

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Modi’s Swachh Bharat Abhiyan gets one more partner 
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David Taylor, global chief executive of Proctor & Gamble, met Prime Minister Narendra Modi and discussed the company’s manufacturing initiatives in the country and how the company can help with county’s education and government’s cleanliness drive- Swachh Bharat Abhiyaan.

"We reinforced our commitment to sustainability and agreed to partner with the Indian government on the Clean India initiative to protect the environment and reduce waste to landfill. We also reaffirmed our mutual goal to improve the lives of women and children," Taylor told ET.

"Overall, it was an exciting meeting and we were proud to be able demonstrate P&G's commitment to this dynamic and fast growing country," added Taylor.

P&G has deprioritized many unprofitable lines of business and this move has made its impact on short term top line growth rates. The company, on one hand has posted a high single-digit growth in sales in June but its local business shrank nearly 35% on the other hand.
P&G sells product ranging from detergents and shampoos to razors and sanitary napkins. The company has revenue of under $2 billion, less than 3 per cent of its overall sales.
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The company, in the past three years, has invested over Rs 2,000 crore in India to mainly set up manufacturing units to minimize dependence on imports. At present, it has seven manufacturing facilities in six states, which account for more than 90 per cent of the company's products sold in the Indian subcontinent.

The company has said that it has offered to help the country’s Swachh Bharat Initiative by bringing down a technology to reduce waste to that will cycle up sanitary waist.
(image:Indiatimes)