Shake Shack founder Danny Meyer explains the 3 keys to building a powerful brand

Shake Shack founder and CEO of Union Square Hospitality Group, Danny Meyer, is a master of hospitality. At 27, he started his first restaurant. When he first started Shake Shack, it was a small hot dog cart. Now it boasts restaurants all over the globe. Meyer reveals what it takes to build a powerful brand like his beloved Shake Shack.

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