Microsoft has a problem with Xbox that it can't buy its way out of
Microsoft's Xbox group is in a weird place.
An estimated 30 to 50 million Xbox One consoles have been sold, putting Microsoft in a distant second place in the console race behind Sony's 70-plus million selling PlayStation 4 console. And Nintendo's Switch console? It's a runaway success.
Nintendo
In under a year, Nintendo sold over 14 million Switch consoles - it's the fastest-selling console in US history. Nintendo attributes this success primarily to one thing: A lot of really good games you can only play on the Switch.
"We were able to offer multiple hit titles early on for Nintendo Switch that serve as powerful drivers for hardware sales," Nintendo president Tatsumi Kimishima said in the company's latest financial presentation.
The Xbox One, by comparison, isn't doing so great. On paper, it's competitive with or outright better than the competition from Sony and Nintendo.
Starting at $200, the Xbox One is low in price, and jammed with great games, to boot. Even the lowest-end model of Xbox One supports HDR, a high-end video technology that makes games look better on TVs that support. It does everything a set-top box like the Apple TV does, like let you watch Netflix - plus it plays high-end blockbuster games.
Florence Fu / Business Insider
In reality, though, it's the console I'm least likely to suggest to any would-be buyer.
If you don't own any consoles, the PlayStation 4 has many of the same games, like the latest "Assassin's Creed," and a bunch of great exclusive games, including the critically-acclaimed "Horizon Zero Dawn."
Though the Nintendo Switch doesn't have many third-party blockbusters like "Call of Duty," it has a big edge in terms of exclusives - there's no other way to play the latest "Super Mario" games. That's a pretty big advantage.
And if you already own a PlayStation 4 or PC? There simply aren't many major Xbox exclusive games that make the Xbox One worth owning.
PUBG Corp.
So, what's Microsoft going to do? That's the big question.
Here are some ways they could go:
Get the latest Microsoft stock price here.
- Colon cancer rates are rising in young people. If you have two symptoms you should get a colonoscopy, a GI oncologist says.
- I spent $2,000 for 7 nights in a 179-square-foot room on one of the world's largest cruise ships. Take a look inside my cabin.
- An Ambani disruption in OTT: At just ₹1 per day, you can now enjoy ad-free content on JioCinema
- Catan adds climate change to the latest edition of the world-famous board game
- Tired of blatant misinformation in the media? This video game can help you and your family fight fake news!
- Tired of blatant misinformation in the media? This video game can help you and your family fight fake news!
- JNK India IPO allotment – How to check allotment, GMP, listing date and more
- Indian Army unveils selfie point at Hombotingla Pass ahead of 25th anniversary of Kargil Vijay Diwas
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market