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As recession signals flash globally, consumer interest in these 11 retailers is still showing double-digit growth

Aug 19, 2019, 21:14 IST

FILE PHOTO: People tour The Shops during the grand opening of The Hudson Yards development in New YorkReuters

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  • Signs of a looming global recession are springing up as major economies post slower economic growth, and as geopolitical uncertainty weighs on corporate spending.
  • The US-China trade war has beaten down American retailers over the last year, but some stores appear to be bucking the trend.
  • Wedbush Securities analyzed search data and earnings reports across the retail industry and found an upward trend in demand in August thanks to strong consumer spending.
  • Here are 11 retailers that posted double-digit growth in search traffic, according to Wedbush.
  • Visit the Markets Insider homepage for more stories.

Recessions signals are popping up all over the globe, but American consumers are still showing signs of health.

Retailers are showing an upward trend in demand for the month of August, according to a Wedbush Securities analysis of search-traffic data and recently reported revenue numbers.

"We reaffirm our preference for U.S. focused retailers as good options in a year of a strong dollar, as bright U.S. prospects fuel domestic spending in discretionary, and shares attract overseas investors seeking high dollar denominated returns," Wedbush said in the report.

The success of American retailers has been brought into focus over the last year as President Trump's trade war with China cast uncertainty across supply chains and weighed on international demand. While other investors and analysts are warning of the pending trouble for American retail, Wedbush believes the impact of the trade war is being overstated.

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"We think much of retail has been oversold owing to US-China trade tensions and concerns over a weakening US consumer, while our data shows the US consumer is strong in August," the firm said in its report.

Here are 11 retailers Wedbush says saw a double-digit jump in search traffic in August, ranked in increasing order:

11. BJ's Wholesale Club

Ticker: BJ

Price: $21.68

Year-over-year increase in online search traffic: 10.26%

Source: Wedbush Securities

10. Victoria's Secret

Year-over-year increase in online search traffic: 11.25%

Source: Wedbush Securities

9. Abercrombie & Fitch

Ticker: ANF

Rating: Neutral

Price: $15.17

Price target: $18.00

Year-over-year increase in search traffic: 13.59%

Source: Wedbush Securities

8. Old Navy

Year-over-year increase in search traffic: 15.43%

Source: Wedbush Securities

7. Athleta

Year-over-year increase in search traffic: 18.62%

Source: Wedbush Securities

6. American Eagle Outfitters

Ticker: AEO

Rating: Neutral

Price: $14.79

Price target: $20.00

Year-over-year increase in search traffic: 23.40%

Source: Wedbush Securities

5. lululemon Athletica

Ticker: LULU

Rating: Neutral

Price: $175.44

Price target: $175

Year-over-year increase in search traffic: 24.59%

Source: Wedbush Securities

4. Gilly Hicks

Year-over-year increase in search traffic: 26.09%

Source: Wedbush Securities

3. Zumiez

Ticker: ZUMZ

Rating: Underperform

Price: $22.61

Price target: $17.00

Year-over-year increase in search traffic: 29.41%

Source: Wedbush Securities

2. The Children's Place

Ticker: PLCE

Rating: Outperform

Price: $77.86

Price target: $130

Year-over-year increase in search traffic: 36.43%

Source: Wedbush Securities

1. Aerie

Year-over-year increase in search traffic: 49.29%

Source: Wedbush Securities

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