How Netflix originals are crushing Amazon and Hulu, in one chart
Check the chart:
Also interesting: Amazon seems to be emerging as the top competitor.
Parrot measures demand by tracking a range of factors from file-sharing to social-media chatter.
Netflix and co. are focused on building up originals to stand out in a crowd of streaming services and to avoid overpaying for other people's content. One bit of analysis from Parrot suggests that this approach is working, with a 0.51 correlation between demand for Netflix originals and Netflix stock.