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I went White Castle's reservation-only Valentine's Day dinner and discovered why many people are obsessed

Feb 15, 2018, 23:42 IST

Business Insider/Jessica Tyler

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  • White Castle hosted their 27th annual Valentine's Day dinner this year at locations across the country. Each store was fully decorated, offering tableside service and a special menu for the holiday.
  • Expected to have a record turnout, the chain allowed customers to make reservations in advance on opentable.com. Most franchises were completely booked up by the time the event started.
  • I went to the White Castle Valentine's Day dinner to see what has made it so popular over the past 27 years.

White Castle knows how to do Valentine's Day.

The fast-food franchise changes up its typical setup for this special dinner, offering hostess seating, tableside service, and a special Valentine's Day menu.

I went to a Harlem, New York White Castle location to see why this dinner tradition has become so popular for Cravers, and this is what I found:

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