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Obama Tries To Make Obamacare Go Viral With Kim Kardashian, Justin Bieber, And Pope Francis In 'SNL' Open

Aly WeismanMar 30, 2014, 20:27 IST

"Saturday Night Live" opened by mocking President Obama doing whatever he can to make people sign up for Obamacare, like appearing on web show, "Between To Ferns."

During last night's cold open, Obama, with the help of a new social media manager, did ridiculous stunts to appeal to a younger generation of potential Obamacare users. Like wearing a "Pharrell hat" while smoking an e-cigarette.

NBC/"Saturday Night Live"

He took a selfie with social media stars Kim Kardashian, Harry Styles, and Batkid.

NBC/"Saturday Night Live"

The president danced for a vine video with Pope Francis.

NBC/"Saturday Night Live"

And even went so far as to kiss Justin Bieber. All in the name of Obamacare.

NBC/"Saturday Night Live"

Watch the full cold open below: