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The top 50 brands that cool teenage girls love

Jun 10, 2016, 19:10 IST

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Stylish millennials and Gen Z-ers are the future of retail.

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Goldman Sachs and Teen Vogue picked out young women ages 13-29 that they defined as fashion forward, and polled these select girls in the fall to find out which brands they love the most. These "It Girls," according to the study, obviously have discerning taste in brands.

These are their favorite brands, according to the study.

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