Google is on to making web more meaningful for India, announces new products and features for Indian languages
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Over the next 5 years, 9 out of 10 new internet users in India are likely to be Indian language users, finds out Google. And the focus on Indian languages has never been sharper.
Indian language internet users have grown from 42 million in 2011 to 234 million in 2016 even higher than English internet users, points out a study by
Google has been working on Indian languages for some time particularly Hindi which is also the most popular Indian language. The study predicts that by 2021, the number of Hindi internet users alone in India will be more than English users. Google has also announced the extension of Neural Machine Translation to Chrome browser’s built-in Auto-Translate functionality, making full-page translations more accurate and easier to read. This will enable Indian language speakers to consume all of the web’s content in nine Indian languages with higher quality translations of everything from song lyrics to news articles to cricket discussions. The new translation capability will also be available to users on Google search and Maps. All the reviews of restaurants or cafes or hotels—will appear in the language selected by the users on their device in addition to the original language of the review.
According to
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While more and more users are coming online in India but there are still many challenges for the Indian language users, the study points out that high cost of internet and limited internet access are the primary reason why over 60% of the users drop out of internet, limited language support, difficulty in using English keyboards too are key challenges for Indian language users.
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