Inside the 'mini Dubai' that someone built in Harrods to get priced-out Londoners to buy property abroad
Alex Lawrie (Lawrie Cornish)
It is doing that is by transforming the second floor of the world famous department store Harrods in London into a "mini Dubai" to showcase what they can snap up for a surprisingly low price.
You'd be forgiven to think that the massive marketing suite is aimed at the richest people in London, considering it's located in Harrods, but Emaar is showcasing properties for as little as £184,135, a cost that equates to £260 per square foot.
It could reel in a lot of fed up Londoners that pay on average £524,000 for a home, according to the Office for National Statistics, or an average of £2,000 per square foot for Prime Central London properties, says Emaar.
Business Insider took a a quick look at what Emaar has to offer:
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