The Emmys just hit an all-time ratings low
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The ratings numbers are expected to shift a bit after the time zones are factored in, but for right now, the show is probably in for an all-time low.
According to TVBytheNumbers.com, the Jimmy Fallon-hosted Emmys attracted 9.69 million live and same-day viewers. Last year's awards, which were hosted by Andy Samberg on Fox, was watched by 10.37 million viewers. If those numbers hold up, this year's show saw an audience drop of 7% from that broadcast.
As for the audience that really matter to advertisers - adults under 50 years old - this year's show earned a 2.5 rating. That's a harsh 22% drop from last year's show.
Although this year's numbers could change again after the time zones are resolved, it probably won't save this year's show from a new all-time low viewership.
This year's awards faced stiff competition from football on NBC and CBS's investigative special, "The Case of: JonBenet Ramsey."
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