Why one CEO and serial entrepreneur always asks job candidates, 'What's your favorite business?'
When the New York Times' Adam Bryant recently asked Cindy Whitehead, a serial entrepreneur who is currently the CEO of her new venture, The Pink Ceiling, "How do you hire?" she said there are two questions in particular she likes to ask.
She said she first asks candidates to tell her about themselves, and allows them to give her their "three-minute commercial" in which they share their story "soup to nuts."
Next, she said, she wants to know what their favorite business is, and why.
She told Bryant she asks this to determine whether the candidate would be a good cultural fit for her company.
"It's probably not a question they're commonly asked, but those who will fit in with our culture will find it pretty quickly. And it will probably not be a formulaic answer. It will probably be about some mom-and-pop store that they grew up going to and why it was great."
Whitehead has founded four companies, including Sprout Pharmaceuticals - the maker of the first "female Viagra" drug - which was acquired by Valeant for $1 billion in August 2015.
- “Wish to follow in the footsteps of PM Modi!” ‘Anupamaa’ star Rupali Ganguly joins BJP
- “Wish to follow in the footsteps of PM Modi!” ‘Anupamaa’ star Rupali Ganguly joins BJP
- Assassin’s Creed Mirage on iPhone 15: Killer game to debut on Pro and iPad on June 6
- 5 worst cooking oils for your health
- From fiber to protein: 10 health benefits of including lentils in your diet