+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

Apple just hit another all-time high

Oct 3, 2018, 00:13 IST

Apple Chief Executive Officer Tim Cook discusses Apple plans to build a $1.375 billion data center in Waukee, Iowa, with Iowa Gov. Kim Reynolds, at the Iowa State Capitol in Des Moines, Iowa August 24, 2017.Reuters

Advertisement

Shares of Apple rose just over 1% on Tuesday to a fresh record high of $230, eclipsing the previous record of $229.67 set on September 4.

Tuesday's record comes almost exactly two months after Apple became the first American company to hit a $1 trillion valuation in public markets. A share price of $230 translates to a market capitalization of near $1.1 trillion.

In the weeks since crossing the $1 trillion milestone, Apple announced a slew of new iPhones including the flagship iPhone XS and the Apple Watch 4.

And while Apple Services - including the App Store, Subscriptions, Music and others the company skims a profit from - has been one of the biggest growth drivers in recent year, hardware could be making a come back, one Wall Street analyst said recently.

Advertisement

"Apple's hardware business should be viewed as a recurring business versus a traditional transactional business," Timothy Arcuri, an analyst at UBS, said after the recent iPhone event in September.

"Replacement for an iPhone is an iPhone. The smartphone market has reached saturation with little growth. Apple has established itself as a premium and aspirational brand. We see limited competition outside of certain emerging markets."

Despite Arcuri's bullish price target of $250, other Wall Street analysts think Apple may have peaked. The Wall Street consensus for Apple shares is at $233 - about 1.3% above Tuesday's price.

Apple was up 34% this year.

Now read:

Markets Insider

Advertisement

NOW WATCH: Inside the Trump 'MAGA' hat factory

Next Article