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Frito-Lay Has Created The Most Meta Snack Ever

Mar 27, 2013, 03:47 IST

DoritosDoritos has gone unbelievably meta with its new chip flavor.

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Behold, the Doritos Locos Tacos-flavored Doritos.

They're Doritos chips that taste like the Doritos Locos Tacos at Taco Bell that have shells that taste like Doritos.

Umm... you follow?

Let's break this down.

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  1. Frito-Lay invents Doritos chips.
  2. Taco Bell and Frito-Lay join forces to create Doritos tacos.
  3. Frito-Lay makes Doritos chips flavored like Doritos tacos.

The new chips come out on April 8.

Frito-Lay's also holding a contest to see what people are willing to do to win a pallet of Doritos. Yes, that's a lot of Doritos.

Here's the announcement from Doritos' official Twitter account:

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