Jaguar Land Rover put fake 'virtual eyes' on self-driving cars to try to make humans trust them more

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Jaguar Land Rover put the “virtual eyes” on its self-driving pods to interact with pedestrians on the road.

Jaguar Land Rover put the “virtual eyes” on its self-driving pods to interact with pedestrians on the road.
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It makes eye contact with pedestrians to “signal intent.”

It makes eye contact with pedestrians to “signal intent.”
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The “eyes” are a combination of work between engineers and cognitive psychologists to research human trust in autonomous vehicles.

The “eyes” are a combination of work between engineers and cognitive psychologists to research human trust in autonomous vehicles.

The pods run on a test street set and the behavior of pedestrians waiting to cross the road is analyzed.

The pods run on a test street set and the behavior of pedestrians waiting to cross the road is analyzed.
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Engineers record trust levels before and after “eye contact” is made with the pod.

Engineers record trust levels before and after “eye contact” is made with the pod.

Studies have shown that 63% of pedestrians and cyclists say they’d feel less safe with autonomous vehicles on the road.

Studies have shown that 63% of pedestrians and cyclists say they’d feel less safe with autonomous vehicles on the road.
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“It’s second-nature to glance at the driver of the approaching vehicle before stepping into the road,” Bennett said in a prepared statement. “Understanding how this translates in tomorrow’s more automated world is important.”

“It’s second-nature to glance at the driver of the approaching vehicle before stepping into the road,” Bennett said in a prepared statement. “Understanding how this translates in tomorrow’s more automated world is important.”

“We want to know if it is beneficial to provide humans with information about a vehicle’s intentions or whether simply letting a pedestrian know it has been recognized is enough to improve confidence.”

“We want to know if it is beneficial to provide humans with information about a vehicle’s intentions or whether simply letting a pedestrian know it has been recognized is enough to improve confidence.”
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