SEAT made a car for women that has eyeliner-shaped headlights
The Mii car, which was unveiled at Cosmo's #FashFest event in London on September 15, is described as "the perfect car for confident, independent, active young women who are really going places" in a press release on SEAT's website.
The Spanish car manufacturer, which is part of Volkswagen, even says that the compact, four-seat car makes driving less strenuous for women, enabled with optional rear parking sensors that make it "easy to park," and "Hill Hold Control" to stop the vehicle from rolling back when stationary.
The car is available either in an aubergine colour named "Violetto," or in a "Candy White" shade with champagne-hued interiors and doorside mirrors, as well as purple Alcantara seats. Sadly, it doesn't come in pink.
Other glamorous features include "jewelled, bi-colour alloy wheels" that add a "surprise sparkle," and an "eyeliner" shape on the car's headlights which are "emphasised in the same way as make-up emphasises the eye," the press release says.
Inside, the car is also fitted with a 300-watt sound system, subwoofer, and "infotainment" station, to which the driver can connect their smartphone and hook up to a Drive Mii app.
Designed to appeal to Cosmopolitan readers, the Mii is SEAT's "most feminine car" yet, Susanne Franz, SEAT's global marketing director, told Campaign Live.
The car will be launched in the UK in early 2017, with the price to be announced soon before that.
Business Insider has contacted SEAT for further information.