"Just as 2019 seemed to be all about discovering hidden Greece, in 2020, eyes will turn to lesser-known Portugal," Barber said. "Currently famous for the Algarve and golf, travelers are starting to wake up to how much more the country has to offer."
Millennials favored the country in 2019 for its charming neighborhoods and buzzing nightlife, and now it seems that the wealthy are picking up on the hot spot as well.
The capital of Lisbon is home to the Bairro Alto neighborhood, where the eponymous luxury hotel recently reopened, and a "food scene that befits the hometown of star chef, Nuno Mendes," Barber added. Just south of Lisbon is Comporta, which has a "boho surfing vibe," and to the west are Portugal's Azore Islands, which have been compared to "a warm Iceland" for their dramatic volcanic landscape, Barber said.