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SmallbusinessSalman Khan regains his fizz with a Pepsi endorsement years after Coke drops him
- Thumbs Up had dropped Khan as its brand ambassador in 2016 for a younger star, Ranveer Singh.
- He had also lost another endorsement Revital to a much younger icon and top cricketer M S Dhoni.
- Khan’s Dabbang 3 is one of the most talked-about movies of the year, and Pepsi has tied up with it too.
Latest Stories
1 min read
Priyanka Chopra backed Bumble announces $5000 grant for women entrepreneurs
Social networking and dating app Bumble announced a $5,000 grant for women entrepreneurs. T…
2 mins read
Edible insect snacks land in Hong Kong – barbecue-flavoured crickets, anyone?
But there are no pistachios, seaweed or cheese balls here, just smoked onion- and barbecue-flavo…
2 mins read
A 22-year-old trans journalist tells us why many like her are forced to beg or dance for a living
Heidi Saadiya, a 22-year-old trans woman, won our hearts when she reported a news story on Chandray…
2 mins read
India's only LGBT choir, Rainbow Voices from Mumbai is touring the world and fighting stereotypes
From Lady Gaga’s Born This Way to Shafaqat Amanat Ali’s Ye Hosla Kese Ruke, every Sunday, a bunch…
3 mins read
I had ₹50,000 to set up my room and here are the options I got from IKEA, Pepperfry and Urban Ladder
If you are a millennial like me, who suffers from commitment issues, not just in relationships – we…
1 min read
Now, an app claims to tell you what babies think and feel
Parents, please take note. Researchers have designed a smartphone app to help new parents become…
1 min read
The social, economical and political relationships that a Rakhi binds
The Indian festival has an interesting history which entwines myths and lore.
3 mins read
‘Freedom of choice’ will be a good gift for sisters celebrating Independence Day and Raksha Bandhan
This year, India will be celebrating Raksha Bandhan or Rakhi along with Independence Day- in a …
1 min read
Being vegetarian can help you save the world, according to UN
“Some dietary choices require more land and water and cause more emissions of heat-trapping …
2 mins read
10 Reasons why you should buy a Petrol Car after BS VI Norms come into force
For reasons cited above and many others, petrol cars will become a far better option for the car …
1 min read
Summer holidays are here and here's where Indians are headed
Vacation starved Indians are definitely not scrimping on the traditional summer family holiday. OYO…
3 mins read
Macau group targets rich Hong Kong retirees with promise of better quality of life in Greater Bay Area
Macau group targets rich Hong Kong retirees with promise of better quality of life in Greater Bay A…
1 min read
If you’re dreaming of opening a restaurant, here are the most popular foreign cuisines likely to work in India
Italian food including pizza and pasta beat all the other cuisines in the world as the most po…
3 mins read
World Sleep Day: Sleeping through the weekend won’t make up for lost sleep during the week
Both the groups which were asked to sleep for five hours tend to eat more and gain weight, s…
1 min read
In today’s bizarre trend: Coca Cola prints on your Bata shoe
If you are one of those who can’t do without your daily dose of Coca Cola, the global beverage comp…
1 min read
A whopping 2.5 million Indians dined out in February as discounts poured in – Here’s what most of them ate
Indians love to eat and that was once again proved last month during the Great Indian Restaurant Fe…
2 mins read
After alcohol, India has a rising cannabis addiction problem, warns AIIMS study
While alcohol addiction affects an estimated 57 million Indians, a major study by the All India Ins…
2 mins read
Most young people in India’s national capital who drink alcohol are under-age: Survey
While the legal drinking age in the National Capital Region of Delhi is still 25 years, most young …
1 min read
India wants its clothing industry to have its own size chart to rival US, UK
The Central government will roll out its ‘Size India’ project to study different body sizes in t…
4 mins read
Exercise may be the best protection against aging that we have, according to new research
A recent study published in January in the journal Circulation found that adults who practiced supe…
Erin Brodwin
24 mins read
Business coach Marie Forleo explains how she created her dream job and got hundreds of thousands of fans
And of course, at that time, no one had really heard of email newsletters. So I would collect those…