Toyota beats Tata Motors to become India’s fourth largest passenger vehicle maker
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Toyota Kirloskar Motor has left behind Toyota’s newly launched multi-purpose vehicle (MPV)
On the other hand, Tata Motors sold 26.7% lesser cars in May, selling 9,456 units and falling below the 10,000-unit mark. This, despite the launch of Tiago in April.
"Toyota has been able to do well because of the new generation Innova Crysta. It is definitely an achievement as despite the ban on big diesel vehicle, Innova Crysta has been able to perform so well," Puneet Gupta, associate director, South Asia automotive sales forecast & advisory, IHS Automotive, told ET.
"They have been able to improve the product which has helped it carry the good name made by the previous generation Innova."
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Innova Crysta was launched on May 2 at a price of Rs 13.83 lakh ex-showroom Mumbai, being the first major upgrade that Innova got in over a decade of Toyotas India stint.
"Yes, there was a good euphoria around Tiago before the launch. But it has to be understood that Tata is coming back after a good long break as they didn't have any big launch. So, Tata is at a stage where they are trying to build momentum which has started a bit with Tiago but it will take some time," said Gupta.
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