A military-themed restaurant chain with scantily-clad waitresses is ready to take over America
The military-themed sports bar and restaurant chain Bombshells is preparing to expand from four locations in Texas to up to 100 restaurants across the country in the next five years, the New York Post reported on Tuesday.
Bombshells' sales grew a whopping 10.5% in the fourth quarter, parent company RCI Hospitality Holdings reported earlier in December.
The chain is benefitting from two factors - the popularity of racy breastaurant chains and the election of Donald Trump.
Bombshells' representative told the New York Post that the chain is not a breastaurant. However, with scantily-clad waitresses and annual "Snow Bunny Pageants," the concept has some clear similarities to chains like Hooters and Twin Peaks.
These similarities put Bombshells in a good position to thrive as the wider restaurant industry struggles. The breastaurant business has exploded in the last few years. By providing a provocative dining experience customers can't get elsewhere, chains like Twin Peaks (the fastest-growing American restaurant chain in 2014) and Bombshells have found a way to attract customers - something that's crucial as more and more customer are eating at home.
A more recent boost for Bombshells' business was the election, according to the company's most recent earnings call.
"I think overall the election is turning out to be very, very positive for us so far," Eric Langan, the CEO of RCI (which also owns six nightclub concepts), said on a call with analysts in December.
Langan said that the company is "very excited" about the nomination of Andy Puzder, the CEO of Carl's Jr. and Hardee's parent company, as secretary of labor. Puzder, who is no stranger to utilizing scantily-clad women in advertising himself, is expected to cut regulation and reduce costs in the restaurant industry.
- US buys 81 Soviet-era combat aircraft from Russia's ally costing on average less than $20,000 each, report says
- 2 states where home prices are falling because there are too many houses and not enough buyers
- A couple accidentally shipped their cat in an Amazon return package. It arrived safely 6 days later, hundreds of miles away.
- Markets rebound in early trade amid global rally, buying in ICICI Bank and Reliance
- Women in Leadership
- Rupee declines 5 paise to 83.43 against US dollar in early trade
- Election Commission issues notification for sixth phase of Lok Sabha polls
- 6 Coffee recipes you should try this summer
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market