EXCLUSIVE: India’s biggest adult hygiene brand talks about how demonetization has affected business
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Nobel Hygiene is one of the leading disposable hygiene care products manufacturers in the country which is a leader in adult diaper category with their offering- ‘Friends’. Established in 2000, Nobel Hygiene is India’s only diaper manufacturing company with an expertise to manufacture both adult and baby diapers. The brand ‘Teddy’ diapers is owned by them.
The company also manufactures diapers for private label requirements and also export to countries like Australia, Malaysia, UAE and parts of
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He wasn’t completely optimistic about the situation as he did face some slowdown. ‘’In the initial days, we did face about 10% dip in sales. As we are a necessity, we expect it to normalize in the coming days.’’
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