Meet Vidur Vyas, Hike Messenger’s new vice president
Advertisement
Advertisement
To help power its next phase of growth, instant messaging service provider, Hike Messenger has appointed former senior director of marketing at The company has also roped in Sumit Mehra, a former general manager at game developer Zynga.
Vyas will spearhead marketing initiatives, brand positioning and strategic alliances, while Mehra, as the studio head, will drive its game strategy, development and production. They will report to Kavin Mittal, CEO and founder of
Hike has been operational in the gaming space for over two years with its studio Tiny Mogul Games launching more than 12 games on
Its Shiva: The Time Bender was one of the first Indian games to be featured on Google Play globally, and its Dadi vs Jellies won the Game of the Year award at the Nasscom Game Developer Conference in 2014.
Advertisement
The firm is looking to beef up its presence in the high growth instant messaging (IM) space post its recently announced integration with Hoppr and Tiny Mogul.
Vyas was responsible for nutrition and beverage portfolio apart from brand building at PepsiCo India. He launched
Mehra started working as a game developer in 1999 and has worked with
(Image: Indiatimes)
Advertisement
- A centenarian who starts her day with gentle exercise and loves walks shares 5 longevity tips, including staying single
- A couple accidentally shipped their cat in an Amazon return package. It arrived safely 6 days later, hundreds of miles away.
- FSSAI in process of collecting pan-India samples of Nestle's Cerelac baby cereals: CEO
- India's e-commerce market set to skyrocket as the country's digital economy surges to USD 1 Trillion by 2030
- Top 5 places to visit near Rishikesh
- Indian economy remains in bright spot: Ministry of Finance
- A surprise visit: Tesla CEO Elon Musk heads to China after deferring India visit
- Unemployment among Indian youth is high, but it is transient: RBI MPC member
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market