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As the CEO of Apple, it's Tim Cook's job to lead the most valuable company in the world.
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And, long before he became CEO, Cook was responsible for managing all of the company's sales and operations worldwide. Needless to say, he knows a thing or two about success, leadership, organization, and innovation.
Here are a few of Cook's most inspiring quotes pulled from interviews, essays, and commencement speeches he's given in recent years.
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