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Apple wants to blow up cable TV

Sam ColtFeb 5, 2015, 05:35 IST

Apple is talking to TV programmers about offering their content directly over the web, according to Re/code's Peter Kafka.

The talks, which seem to be in early stages, would let people with an Apple TV access certain channels buy purchasing access directly through Apple rather than a cable company or other provider.

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Apple had been trying to work with cable providers, but its progress hit a wall when cable companies expressed apprehension about Apple's ambitions for the set-top box.