As someone who has attended concerts, theme parks, and cons for years (mainly in an expensive city like New York), I'm used to prices for food and drinks being ridiculously high.
I was shocked that purchasing food at SDCC didn't leave a dent in my wallet.
One food truck sold tacos for $7, chips and salsa for $4, and churros for $6. Meanwhile, cocktails named after popular shows and movies cost between $16 and $18.
The Hilton San Diego Bayfront, where many SDCC panels and events took place, also offered affordable breakfast options, from coffee or tea costing $3 to a meal deal for $16.