+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

Lot18 Founder Has Invented A Tiny Home Device That Turns Water Into Wine In 3 Days

Mar 1, 2014, 22:45 IST

WikipediaPhilip James

Last year, Philip James left the wine sale startup he co-founded, Lot18. The startup was once one of New York City's most promising, raising tens of millions of dollars before undergoing a series of layoffs, product pivots and executive turnover.

Advertisement

James road a motorcycle 17,000 miles around the world raising money for charity before he suffered a bad accident. He's since recovered and moved back to New York to launch a new wine startup, The Miracle Machine.

The Miracle Machine's Kickstarter page will launch in the next week or two. It's like a Soda Stream - a contraption that lets anyone make their own soda - but for wine. The Miracle Machine is an affordable device that fits on a kitchen counter. It turns water and a handful of ingredients (available for purchase on James' website) into wine in three days.

Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

Wine recipes will be available via mobile app and users can choose whether they want to create a Merlot or a Cabernet Sauvignon. The device has a fermentation chamber that " uses an array of electrical sensors, transducers, heaters and pumps to provide a controlled environment for the primary and, as needed, secondary fermentation stages."

The Miracle MachineThe Miracle Machine is a tabletop appliance

Advertisement

James is launching Miracle Machine with former Lot18 Vice President Kevin Boyer. They came up with idea while drinking together one evening.

"Jesus made water into wine; with all the technology we have available today why can't we do the same?" James had joked. In the morning, the pair thought about that idea seriously and set out to build the product over the next twelve months.

Here's how it works:

Miracle Machien

Here's a video of James and Boyer explaining their contraption:

Advertisement

The Miracle Machine from The Miracle Machine on Vimeo.

And here are some screengrabs of the app:

The Miracle Machine

The Miracle Machine

Advertisement
Next Article