How to send the perfect cold email to get an investor interested in your company

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9. When in doubt, send a compliment.

Sometimes laying the groundwork for an investment takes time.

Dror says that establishing contact with an investor through a brief, complimentary email can sometimes be an effective method.

"For example, you could say, 'Hey, I really liked that article your wrote, it was really helpful,'" said Dror. "They'll likely respond with a thank you. Now, you're in a conversation."

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