One of the main reasons I wasn't able to get excited about the iPhone 7, iPhone 8, or iPhone X was the design.
They were beautiful, premium-looking phones, but they just didn't thrill me. I've never needed my phone to be luxurious; I've just needed it to be functional.
But the iPhone XR recaptures some of the sense of fun Apple hasn't exhibited since the iPhone 5C. It comes in six new colors — black, white, red, yellow, blue, and coral — but it still looks high-end, thanks to its glass back and metallic aluminum edges.
No one else order the coral one, though — I've got my eye on it.