+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

Netflix teamed up with a dispensary to sell weed strains named after its shows

Aug 28, 2017, 22:04 IST

Advertisement
Netflix

In promotion of its new weed-centric show "Disjointed," Netflix teamed up with a California dispensary over the weekend to release a series of marijuana strains named after ten of its shows, Variety reports. 

The weed strains were sold exclusively out of a pop-up shop inside a West Hollywood medical marijuana dispensary. Three of the strain names were inspired by the Netflix premiere of "Disjointed," which coincided with the pop-up shop's opening on Friday.

Other strains included a "Banana Stand Kush," named for the show "Arrested Development," and a "Camp Firewood" strain for "Wet Hot American Summer: Ten Years Later." 

"Each strain was cultivated with the specific shows in mind, designed to complement each title based on their tone," Netflix said in a release. "For example, sillier shows may be more indica dominant, while dramedies will be more sativa dominant to help the more powerful scenes resonate."

The company also explained that it would not be profiting off of the dispensary's sales, as the move was intended solely for promotional purposes. 

Advertisement

Watch the trailer for "Disjointed" below:

 

NOW WATCH: This wall mounted machine can steam, dry-clean, and de-wrinkle your clothes in 10 minutes

Next Article