Beverage giant Coca-Cola will stop selling about 200 brands soon, cutting its offerings in half. Tab, Zico, and Odwalla have been publicly axed, with more to come, the company said on an earnings call.
Coke hasn't yet named all the brands it will drop, but CEO James Quincey said that there will likely be more cuts in the "hydration" category that encompasses Smart Water and Powerade. Back in July, Quincey said that half of Coca-Cola's portfolio generated only 2% of revenue. Going forward, the company will focus on the biggest brands, like Coke and Sprite.
Here are all the brands that have been discontinued so far.
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