This cupcake shop made famous by 'Sex and the City' is about to take over the US - here's what it's like to visit
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Business Insider/Jessica Tyler The original Magnolia Bakery on Bleecker Street.
Magnolia Bakery, a little cupcake shop that started in Manhattan's West Village and was popularized with help from "Sex and the City," is about to take over the United States.
The cupcake chain has been slowly expanding under CEO Steve Abrams' guidance since he took over Magnolia in 2006. Currently, there are six Magnolia Bakery locations in New York, plus outposts in Boston, Chicago, and Los Angeles. The chain also operates 17 international locations across seven different countries.While some have argued that the cupcake craze has long been over, Abrams said that cupcakes only make up about a third of the company's sales. It also sells popular cakes and banana pudding.
We recently stopped by the original Magnolia Bakery in the West Village to see what it was all about:Magnolia appeared in a 2000 episode of the show. Tourists began flocking there, and a "Sex and the City" tour bus made the location a destination. Magnolia's sudden popularity essentially kicked off a cupcake boom that saw the opening of other chains like Sprinkles Cupcakes and Crumbs.
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