A matchmaker reviewed a 40-year-old's Hinge profile and said he should remove his dealbreakers

According to Ouimet, singles should think of their dating app profiles, including like photos they pick for them, like their personal billboards.

"Remember that people reading it probably won't know anything about you, and you want to represent yourself in the best light," Ouimet said.

With this strategy in mind, Ouimet tells her matchmaking clients to avoid using selfies in their profiles, saying they could come off as unintentional and a bit sloppy.

According to Ouimet, Ken should keep photos like this one in mind when choosing new shots to add to his profile.

She said that it's important to prioritize photos that represent your true self. Since Ken mentioned his love of being outdoors, this picture is a great way to illustrate that, Ouimet said.

Dating experts recommend including between five and six photos in your profile so as to not overwhelm potential matches, Business Insider previously reported.

Since Ken already has another great picture of himself enjoying the outdoors, Ouimet suggested swapping this one out to better highlight another aspect of Ken's personality.

For example, if he has a pet, enjoys grabbing a beer at his local bar, or is a major book worm, he should find ways to illustrate those helpful details through his photo choices.

Ouimet said she instructs her clients to hire a professional photographer, saying they can find creative and unique ways to illustrate your hobbies and personality.

But if that's not doable, Ken could also recruit a friend and focus on a few main points, Ouimet said.

She said that he should avoid photos that show his friends, which could confuse potential matches. Additionally, he should prepare a few different outfits, both casual and more formal, to give a taste of what he'd look like in different settings, Ouimet said.

While it's important to explain the type of person you're seeking on a dating app, you should lead with descriptions of yourself and what you offer as a potential match, Ouimet said.

That's why she suggested Ken update the first prompt in his profile to be more about his attributes.

She'd pick the Hinge prompt that reads "We'll get along if…" and then write something like, "…you're looking for someone easy going, compassionate, loyal, fun, and outdoorsy. You found him ;)"

Since this is another selfie, Ouimet suggested replacing it.

A full-body photo, something that shows Ken wearing something more formal, or a shot of him laughing would work well, dating photographer German Marin previously told Business Insider.

Ouimet also said she would advise Ken to remove the voice note prompt.

"I don't recommend using that feature, unless you have a noteworthy thought to share about yourself. If you do, keep it short and sweet," Ouimet said.

Since the "Guess the song" prompt Ken went with is pretty generic, it's best to leave it out, according to Ouimet.

It's fine to have between three and five dealbreakers while you casually date, experts previously told Business Insider.

But Ouimet warned against stating them outright in your profile, like Ken does here. She said it's better to write about what you want to attract, since focusing on the positives tends to lead to more matches than highlighting the things that turn you off.

You can determine whether someone has too many of your dealbreakers once you match and chat on the app, or during your first and second dates, experts previously told Business Insider.

According to Ouimet, Ken did a good job of avoiding common mistakes, like including group photos and over-editing his photos, when building his Hinge profile.

At the same time, Ouimet said Ken made some easily fixable mistakes, ones that she sees over and over with clients, like using selfies and listing out dealbreakers.

Removing these elements and setting aside time to update them could make a huge difference, Ouimet said.