TikTok has changed immensely in the short time that we've known it.
The app — which skyrocketed to popularity after it merged with another platform called Musical.ly in mid-2018 — has developed a reputation for its distinctly Gen Z presence, and for lurching creators into the spotlight faster than most other platforms due to its algorithmic feed that doesn't rely on users following someone to see their content.
Young and previously unknown creators like Charli D'Amelio and Addison Rae gained mega-celebrity status on the app in its earlier era of 2019 and 2020, with short dance routines and lip-syncing videos that formed one of the platforms' most popular formats at the time.
Since then, the reach and relevance of TikTok have only expanded. Users of varying generations and with diverse content styles have found success on the platform — from mainstream celebrities like Will Smith and Dwayne Johnson using the app to promote their public profiles, to young comedians creating space for new and experimental comedy that is becoming hugely popular among viewers.
These are the 25 most-followed creators and accounts on TikTok right now.