+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

This titanium iPhone case costs $1,345 - more than the most expensive iPhone it could possibly protect

Oct 15, 2017, 17:30 IST

Advertisement
Hollis Johnson

iPhones are more expensive than ever, but there's a subset of users who want even more luxury, and for whom cost isn't an factor.

Those people should check out the Advent Collection iPhone case from Gray, a Singapore-based luxury brand. To our knowledge, it's the only iPhone case with a price tag that significantly exceeds the cost of the phone itself. 

In fact, an Advent Collection case will run you a cool $1,345.

Complimentary Tech Event
Transform talent with learning that works
Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

What makes it so expensive? 

Gray says the case starts as a solid block of titanium that gets machined down into a case. Then, it's treated to give it a rainbow glow. Finally, the cases are individually numbered, like prints of art. 

Advertisement

That's a pretty excessive process to create a simple phone protector. But then, the luxury market is not about functionality or necessity; it's about exclusivity - or the appearance of it. 

Gray loaned us one of these titanium cases to check out on an iPhone 8 Plus. Here's what it's like to dress your phone in a $1,345 case: 

EXCLUSIVE FREE REPORT:
30 Big Tech Predictions by BI Intelligence. Get the Report Now »
Next Article