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Tinder isn't a traditional startup since the majority of it is owned by IAC. But like many young companies, it began as a fledgling idea under another name, Match Box.
What was Tinder like when it was first devised in 2012?
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TechCrunch's Jordan Crook found an early Tinder pitch deck. Here's what the $500 million app was like when it was first starting out and how it planned to monetize.