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The hot new under-the-radar luxury travel destination is the seaside city of Bodrum, Turkey.
The port city has been dubbed the "St. Tropez of Turkey" for its luxury hotels, beach clubs, food scene, and the abundance of superyachts drifting in its turquoise waters. While Europeans have been vacationing there for years, it's been long overlooked by American travelers.
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Both Condé Nast Traveler and Bloomberg named Bodrum one of the best places to travel in 2019, with Bloomberg suggesting travelers skip "overdeveloped Bali in favor of Bodrum, where a five-star-resort renaissance is under way." The publication pointed out the recent high-profile openings in Bodrum of trendy luxury resorts such as Six Senses and Edition Hotels.
"With slick infinity edge pools facing the Aegean, celebrity-approved beach clubs, spas with steamy hammams, and sunbathing nooks shrouded by olive groves, the see-and-be-seen destination is a revitalized alternative to St. Tropez and Mykonos," Bloomberg wrote of Bodrum.
Bodrum, Turkey, is an increasingly popular luxury travel destination, earning comparisons to European hotspots St. Tropez on the French Riviera and Mykonos in Greece.
The city is located on the Bodrum Peninsula on Turkey's southwest coast, on the shores of the Aegean Sea.
Bloomberg named Bodrum one of the best places to travel in 2019. "With slick infinity edge pools facing the Aegean, celebrity-approved beach clubs, spas with steamy hammams, and sunbathing nooks shrouded by olive groves, the see-and-be-seen destination is a revitalized alternative to St-Tropez and Mykonos," the publication wrote of Bodrum.
Bodrum is a favorite spot for billionaires to hang out on their yachts. Kazakh billionaire Alijan Ibragimov has been spotted there on his yacht, I Dynasty ...
"There are newer, flashier, trendier resorts in Turkey and all over the Med, but the Mandarin Oriental Bodrum seems poised to become one of the classics," Ann Abel wrote in Forbes in 2018.
Mandarin Oriental may be the classic, but the past few years have seen openings of several trendy new luxury hotels, including Lux Bodrum, Nikki Beach, and Bodrum Edition, a boutique hotel from Studio 54 cofounder Ian Schrager.
A night's stay ranges from as low as about $260 per night for two people for a Sea Front Room, all the way up to more than $4,200 for the Presidential Villa, which comes with a private garden and swimming pool.
Bodrum's Six Senses Kaplankaya includes 141 guestrooms and suites as well as 150 residential villas. It reopens in April 2019 with rates starting at $410 per night.