Apple CEO Tim Cook: We're Working On Products That Haven't Been Rumored Yet
AP
However, the company still has some secrets. CEO Tim Cook told Charlie Rose in a long interview on Friday that Apple has other products in the works.
"There are products that we're working on that no one knows about," he says. "That haven't been rumored about yet."
Cook didn't go into specifics, but says that the company kicks around a lot of ideas internally.
"And part of some of those are going to come out and be blow-away, probably," he says "And some of those we'll probably decide, 'You know, that one we're going to stop.'"
One of the product categories that Cook did talk about during the Rose interview, however, was TV.
"TV is one that we continue to have great interest in," he said, explaining that he thinks that TV is "stuck back in the 70s."
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