A serene green was named the official color of 2017 because the world is 'very stressful and very tense'
Pantone
But the team at the Pantone Color Institute wants you to take a deep breath. Pantone, which considers itself the "global color authority," has just announced that a relaxing shade of green, called Greenery, is the 2017 Color of the Year. The institute suggests the color will soon be everywhere.
"We know what kind of world we are living in: one that is very stressful and very tense," Leatrice Eiseman, the executive director of the Pantone Color Institute, told The New York Times. "This is the color of hopefulness, and of our connection to nature. It speaks to what we call the 're' words: regenerate, refresh, revitalize, renew. Every spring we enter a new cycle, and new shoots come from the ground. It is something life affirming to look forward to."
To pick the Color of the Year, Pantone's committee of color experts looks for trends in fashion, the entertainment industry, new art collections, popular travel destinations, and technology.
Pantone named Serenity and Rose Quartz as the Colors of the Year for 2016, the first time two were crowned at once.
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Reflecting the color of foliage, Greenery, also known as Pantone 15-0343, symbolizes new beginnings, according to Pantone. To make it, you must mix the opposite colors of yellow and blue - a combination Eiseman described as a "complex marriage."
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