After Coaching From Microsoft, NFL Announcers Have Gotten Very Good At Identifying Surface Tablets
Since then, Microsoft has "coached" some announcers on being better able to identify the devices.
"It's true, we have coached up a select few," a Microsoft spokesperson told Business Insider. "That coaching will continue to ensure our partners are well equipped to discuss Surface when the camera pans to players using the device during games."
The coaching appears to be working as there have not been any further reports of the blue tablets being mistaken for iPads. The coaching may have even worked a little too well in at least one incident.
During Fox's coverage of the Atlanta Falcons and New York Giants, cameras zoomed in on Falcons offensive line coach Mike Tice who was reviewing photos of the game using a standard 3-ring binder. The announcers were quick to point out that Tice was going "old school" and didn't need a Surface tablet.
Reviewing photos on the sidelines has become the main use of the Surface tablets.
According to the spokesperson, Microsoft is encouraging teams to use the Surface tablets is working directly with teams "to make sure all players and coaches are comfortable using the device." The key selling point is time, as the tablets can have the photos in the hands of players and coaches 30-40 seconds fast than the old school method.
Converting an old schooler like Tice might prove to be a bigger challenge than coaching the announcers.
The occasional glitch aside, the partnership appears to finally be working and the message is getting out.
- A couple accidentally shipped their cat in an Amazon return package. It arrived safely 6 days later, hundreds of miles away.
- A centenarian who starts her day with gentle exercise and loves walks shares 5 longevity tips, including staying single
- 2 states where home prices are falling because there are too many houses and not enough buyers
- "To sit and talk in the box...!" Kohli's message to critics as RCB wrecks GT in IPL Match 45
- 7 Nutritious and flavourful tiffin ideas to pack for school
- India's e-commerce market set to skyrocket as the country's digital economy surges to USD 1 Trillion by 2030
- Top 5 places to visit near Rishikesh
- Indian economy remains in bright spot: Ministry of Finance
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market