Donald Trump made a noticeable change that signifies the campaign has entered a new era
Thomson Reuters
While Hillary Clinton was speaking in Ohio, the Trump campaign blasted out emails with responses to her barbs.
The presumptive Republican nominee for president deployed the rapid response messages from several platforms. He (or his campaign) tweeted, posted a video on Instagram, and sent emails while Clinton was still onstage speaking.
This type of rapid response is a common tactic of Clinton's campaign. But until now, the media hasn't seen anything on a similar scale from Trump.
In her speech on Tuesday, Clinton criticized Trump's business record and challenged his plan for the US economy.
"He's written a lot of books about business," Clinton said. "They all seem to end at Chapter 11."
During the speech, the Trump campaign sent out emails with subject lines like "The Catastrophic Economic Record Under Clinton-Obama Policies" and "Trump Economic Plan Will Create Millions Of Jobs & Trillions In New Wealth."
Trump also sent out a series of tweets, although it's unclear if he was personally crafting the messages or if his campaign was tweeting from his account:
Hillary says this election is about judgment. She's right. Her judgement has killed thousands, unleashed ISIS and wrecked the economy.
- Donald J. Trump (@realDonaldTrump) June 21, 2016
Hillary Clinton surged the trade deficit with China 40% as
Secretary of State, costing Americans millions of jobs.
- Donald J. Trump (@realDonaldTrump) June 21, 2016
How can Hillary run the economy when she can't even send emails without putting entire nation at risk?
- Donald J. Trump (@realDonaldTrump) June 21, 2016
The tweets seemed less off-the-cuff than usual and were missing Trump's typical monikers for his rivals. He often refers to Clinton as "Crooked Hillary" in his tweets.
Trump's campaign also sent out its first fundraising email on Tuesday amid reports that Trump was falling far behind Clinton in raising money.
A recent Federal Elections Commission filing revealed Trump ended May with only $1.3 million cash on hand. Clinton, in comparison, had $42.5 million.
Up until now, analysts have often observed that Trump hasn't run a traditional campaign operation. He often boasted about self-funding his campaign during the Republican primaries, he's relied more on free media appearances and rallies than he has on television ads, and he employs far fewer people than Clinton.
But Trump has been falling behind in the polls as the election cycle shifts from the primaries to the general. And now the pressure is on for Trump to prove that he can compete against an establishment candidate like Clinton.
In his first step toward a new direction, Trump fired his campaign manager Corey Lewandowski on Monday.
Lewandowski was reportedly a polarizing figure within the campaign, but Trump had stuck by him even after he was charged with battery for grabbing a reporter at a campaign event. Trump also insisted on keeping Lewandowski on even after he appointed Paul Manafort, a more experienced political operative, to be chief strategist of the campaign.
But Trump's loyalty to Lewandowski came to an end as he announced that he would start running a "different kind of campaign" - one that seems more professional.
Lewandowski had a reputation for his temper and lack of experience on the national political stage. He was also known for saying "Let Trump be Trump," a laissez-faire motto that could prove dangerous for a candidate who's facing a more polished competitor in a general election.
"We ran a small, beautiful, well-unified campaign. It worked very well in the primaries," Trump said on Fox News' "The O'Reilly Factor." "But we're going to go a little bit of a different route from this point forward."
- A couple accidentally shipped their cat in an Amazon return package. It arrived safely 6 days later, hundreds of miles away.
- A centenarian who starts her day with gentle exercise and loves walks shares 5 longevity tips, including staying single
- 2 states where home prices are falling because there are too many houses and not enough buyers
- "To sit and talk in the box...!" Kohli's message to critics as RCB wrecks GT in IPL Match 45
- 7 Nutritious and flavourful tiffin ideas to pack for school
- India's e-commerce market set to skyrocket as the country's digital economy surges to USD 1 Trillion by 2030
- Top 5 places to visit near Rishikesh
- Indian economy remains in bright spot: Ministry of Finance
- JNK India IPO allotment date
- JioCinema New Plans
- Realme Narzo 70 Launched
- Apple Let Loose event
- Elon Musk Apology
- RIL cash flows
- Charlie Munger
- Feedbank IPO allotment
- Tata IPO allotment
- Most generous retirement plans
- Broadcom lays off
- Cibil Score vs Cibil Report
- Birla and Bajaj in top Richest
- Nestle Sept 2023 report
- India Equity Market